Does anybody actually use QR codes?

by Joel

Posted: 13 years ago 15 replies

INTERNET MARKETING

There have been a number of WSO's about QR Codes, but does anyone actually use them?

Here's an article published today on CNN Money/Fortune that discusses a few of the stats and challenges: Does anybody actually use QR codes? - Fortune Tech

Have you found much interest in QR Code use?

Joel

#codes

Scott Henderson 13 years ago

Here in South Korea QR codes are huge. I don't know an actual percentage but I would say that smart phone usage is quickly approaching 50%.

I am launching an offline campaign here targeting woman's university's and considering that their usage is probably pushing 75% it would be foolish not to have a QR code on the ads.

Interesting article, thanks for sharing that
- Thanks
Signature
Broke | UnEmployed | To Living the Good Life Today - FREE GUIDE REVEALS What Started My IM Journey >>START YOURS TODAY<<

Also Visit Me At My Internet Marketing Blog, Scott Henderson's Marketing Secret's
{{ DiscussionBoard.errors[4694324].message }}
tpw 13 years ago

While QR Codes offer great potential to those who know how to use them, few people understand the value or the how.
- Thanks
Signature

Bill Platt, Oklahoma USA, PlattPublishing.com
Publish Coloring Books for Profit (WSOTD 7-30-2015)
{{ DiscussionBoard.errors[4694411].message }}
James Hessler 13 years ago

Being a street performer I have still to actuate my idea of a banner with QR code on it which will take people to an optin video. To subscribe to my web based tv magazine show. Also one for my YouTube FaceBook and twitter account/ channels.

I think QR codes are underused, and represent a great opportunity for lead capture as well as sales.
James
- Thanks
Signature

The BEST web TV show on the Internet
www.magicnewstelevision.com
{{ DiscussionBoard.errors[4694573].message }}
James Hessler 13 years ago

Being a street performer I have still to actuate my idea of a banner with QR code on it which will take people to an optin video. To subscribe to my web based tv magazine show. Also one for my YouTube FaceBook and twitter account/ channels.

I think QR codes are underused, and represent a great opportunity for lead capture as well as sales.
James
- Thanks
- 1 reply
Signature

The BEST web TV show on the Internet
www.magicnewstelevision.com
{{ DiscussionBoard.errors[4694580].message }}
- SendCards 13 years ago
  
  I think they should be strongly considered for every marketers toolbox. Until they have hit the tipping point they are unique and curiosity will drive their usage, as they pass the tipping point and become more in mainstream their usage will increase but any advantage you had early in their adoption will be diluted. Either way they are here to stay so use them now while they are ramping up...
  
  Cheers!
  
  Chris
  
  Thanks
  
  {{ DiscussionBoard.errors[4694849].message }}
Burton Lancaster 13 years ago

I rarely resist scanning a random QR code when I see one. I think they are a great tool. Especially for attracting a specific demographic of tech savvy users.
- Thanks
- 1 reply
{{ DiscussionBoard.errors[4694852].message }}
- Mark Andrews Banned 13 years ago
  
  They're taking off massively here. And business owners are definitely interested in their potential.
  
  Just the other day in our local newspaper, in the Homes For Sale section, one estate agent was using a QR code for every single property description with no images at all of the properties themselves. Which I think is a major mistake, the QR codes should be complimenting the property photos not replacing them altogether, but there we go. You can lead a horse to water but you can't make him drink it.
  
  They'll live and learn. It's not a replacement, it should be used (in this instance) as a compliment of their existing marketing channels or route/s to market.
  
  Best,
  
  Pete Walker
  
  Thanks
  
  {{ DiscussionBoard.errors[4694874].message }}
UMS 13 years ago

I think if anyone is wondering about how effective QR codes can be, then they definitely need to watch this video.

Tesco QR Code Subway Store - YouTube
- [ 3 ] Thanks
- 2 replies
Signature

SECockpit - Get the world's most POWERFUL Keyword Research Tool for ONLY $1

Grab a LIFETIME Discount off Elegant Themes

Grab a LIFETIME 40% Discount off The Best Spinner
{{ DiscussionBoard.errors[4694906].message }}
- Mark Andrews Banned 13 years ago
  
  Good old Tesco - Every Lidl Helps
  
  Thanks
  
  {{ DiscussionBoard.errors[4694923].message }}
- Scott Henderson 13 years ago
  
  Originally Posted by UMS
  
  I think if anyone is wondering about how effective QR codes can be, then they definitely need to watch this video.
  
  I have even seen people waiting for the subway here skip getting on the train because they are shopping on these graphics. It is massive here in Korea
  
  Thanks
  
  1 reply
  
  Signature
  Broke | UnEmployed | To Living the Good Life Today - FREE GUIDE REVEALS What Started My IM Journey >>START YOURS TODAY<<
  
  Also Visit Me At My Internet Marketing Blog, Scott Henderson's Marketing Secret's
  
  {{ DiscussionBoard.errors[4694977].message }}
  
  dtaylor 13 years ago
  
  Originally Posted by Scott Henderson
  
  I have even seen people waiting for the subway here skip getting on the train because they are shopping on these graphics. It is massive here in Korea
  
  Now that is marketing! Very impressive and shows a lot of imagination.
  
  DTaylor
  
  Thanks
  
  {{ DiscussionBoard.errors[4695433].message }}
DonMarketer 13 years ago

I read the article on CNN and it just confirms that QR Codes are here to stay. It has great potential but will take some time to catch up with the main stream mobile phone users. It does happen with all new systems or technologies.
- Thanks
Signature

***Traffic Is The Life Blood of Your Online Business***

Want To Send Hoards Of Traffic To Your Website Without Paying A Penny? => Click Here!<=
{{ DiscussionBoard.errors[4695849].message }}
AceOfShirts 13 years ago

I've started to notice a decent increase in traffic to my QR Code Shirts website. More people are discovering them and trying to get information on QR Codes, but I wish more would start buying them.
- Thanks
- 1 reply
Signature

ULTIMATE DISRUPTIVE MARKETING RESELLER SUITE: Social WiFi, App Maker, Loyalty Program, SMS Text Marketing, Kiosk & Coupon Software, Broadcast VoiceMail, Beacons & MORE! UNBELIEVABLE LOW PRICE!
{{ DiscussionBoard.errors[4696363].message }}
- ashimi blessing 13 years ago
  
  QR code becomes very useful,even invaluable when your prospects are tech savvy.But the other way round, it can turn really nasty.
  
  Thanks
  
  {{ DiscussionBoard.errors[4696395].message }}
wkathome 13 years ago

QR codes are a great offline tool to use, on banners and business cards. Makes it a lot easier for someone with a cell phone to find you, but i have seen some used on web pages and that's just a down right waste there.
- Thanks
Signature

Perpetual Income 365 is a plug-and-play affiliate marketing software created by for all levels - from newbies to advanced marketers

.https://wkathome2.myperpetualsites.com
{{ DiscussionBoard.errors[4696391].message }}