Guest Blogging - Some Questions

18 replies
Hey,
Not another guest blogging worth it r not, white hat or black hat thread.
I just wanted to ask you guys some insider tips on guest blogging for clients.
Yes i want to get a backlink for one of my client from some niche sites but the question is HOW TO CREATE A GUEST BLOGGER FOR GUEST BLOGGING FOR MY CLIENTS NICHE?
Do you guys create fake pen names?
Do you guys use same pen name on all the sites you want to guest blog on?

Cheers!
#blogging #guest #questions
  • Profile picture of the author lindaheart
    I normally use one pen name.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by spoiledkid01 View Post

    i want to get a backlink for one of my client from some niche sites
    The primary purpose of guest blogging is to generate targeted traffic, not to get a backlink.

    (It's true the backlink may be a subsidiary SEO benefit, of course).

    Originally Posted by spoiledkid01 View Post

    but the question is HOW TO CREATE A GUEST BLOGGER FOR GUEST BLOGGING FOR MY CLIENTS NICHE?
    Do you guys create fake pen names?
    No, I create real pen-names.

    Clearly, the guest blog post needs to be written/presented under the same name as the name of the owner/administrator/poster of the site to which it's trying to generate the traffic.

    Originally Posted by spoiledkid01 View Post

    Do you guys use same pen name on all the sites you want to guest blog on?
    Like many affiliate marketers, I have one pen-name per niche. I use it consistently for all dealings/interactions/posting in that niche.

    Are you sure your clients know what they're doing, and exactly what service they want to buy, and why? I ask because it can be difficult to achieve the desired outcomes of clients who don't have a very clear perception of what that desired outcome is in the first place ... and from your own perspective, it may be difficult to build a business based on repeat custom, if that isn't clarified ... :confused:
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    • Profile picture of the author spoiledkid01
      Originally Posted by Alexa Smith View Post




      No, I create real pen-names.
      Can you be more precise on this. What do you mean by a REAL PEN-NAME?

      I want to get some backlinks from niche blogs. No interest in getting targeted traffic .
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by spoiledkid01 View Post

        Can you be more precise on this. What do you mean by a REAL PEN-NAME?
        Sorry, I wasn't very clear with my words, there: I was partly making a joking comment that the phrase "fake pen-name" is a bit tautologous. A pen-name is a fake name. It's not your real name, is it? But also, I use pen-names that sound like real names, not "obviously anonymous ones".

        Originally Posted by spoiledkid01 View Post

        I want to get some backlinks from niche blogs. No interest in getting targeted traffic .
        I'm sorry to hear it.

        The purpose of getting backlinks is to rank more highly and get SEO traffic, isn't it?

        But SEO traffic is pretty poor traffic, compared with most other kinds, and especially compared with "guest blogging traffic", which is about as highly targeted as you can get. In my business, across my range of 8 different niches, a visitor from guest blogging (of which I do as much as possible without caring all that much about the backlinks) is worth far more than a visitor from Google - there's no comparison at all. What you're saying above is the same as "I don't want the major, primary benefit of doing this activity - I want only the minor, afterthought benefit". A strategic re-think will perhaps help you a lot. I should say "your clients", I think, not "you" - but maybe you could try to educate them a little? If they think the main purpose of guest blogging is SEO, they certainly have a little to learn, and from your own perspective, you might even get more "repeat business", that way?
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        • Profile picture of the author Michael Shook
          Originally Posted by Alexa Smith View Post

          Sorry, I wasn't very clear with my words, there: I was partly making a joking comment that the phrase "fake pen-name" is a bit tautologous. A pen-name is a fake name. It's not your real name, is it? But also, I use pen-names that sound like real names, not "obviously anonymous ones".



          I'm sorry to hear it.

          The purpose of getting backlinks is to rank more highly and get SEO traffic, isn't it?

          But SEO traffic is pretty poor traffic, compared with most other kinds, and especially compared with "guest blogging traffic", which is about as highly targeted as you can get. In my business, across my range of 8 different niches, a visitor from guest blogging (of which I do as much as possible without caring all that much about the backlinks) is worth far more than a visitor from Google - there's no comparison at all. What you're saying above is the same as "I don't want the major, primary benefit of doing this activity - I want only the minor, afterthought benefit". A strategic re-think will perhaps help you a lot. I should say "your clients", I think, not "you" - but maybe you could try to educate them a little? If they think the main purpose of guest blogging is SEO, they certainly have a little to learn, and from your own perspective, you might even get more "repeat business", that way?
          Anyone who can use the word tautologous correctly has got to be someone to pay attention to.

          Even more so, because, if you are going to "just" get backlinks, you might as well get a blog farm subscription if those still exist. I guest blog and comment a lot and I get great traffic, already warmed up for what I am saying.

          Not to say that everyone always agrees with my point of view on things, but people come to my site because they have read what I have written somewhere, and that makes for great conversation and conversion.
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          • Profile picture of the author bizgrower
            Originally Posted by JMichaelZ View Post

            Anyone who can use the word tautologous correctly has got to be someone to pay attention to.
            Considering that the source is Alexa, that statement is tautologous. :<)
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  • Profile picture of the author Austin80ss
    Use one pen name for one client in same project field.
    Check your clients authority and motives, adjust the target expects of customers, try as much possible ways as you can (don't use stupid promotion tips).
    In time you will find that better for you.
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  • Profile picture of the author masterjani
    If that client wants more privacy, then use different pen name or else use the same pen name with g+ account attached, that will give article a more credibility too.

    Try to use different author description as well to make it unique.
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  • Profile picture of the author GailTrahd
    Lots of ideas and information! I can't imagine you wouldn't be interested in targeted traffic - maybe that was tongue-in-cheek? Sarcasm is difficult in writing but that's what I picked up from what you wrote (spoiledkid01)

    If you are guest blogging for a client then I would use different pen names for clients in the same niche or it could be seen as competition between those same two clients. And I would switch pen names between niches.

    Also, while it seems easy to say that you would use a pen name that sounds like a real name, if you are trying to track those posts (and therefore want a name that is not currently popular) that can be a challenge by itself!
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by GailTrahd View Post

      I can't imagine you wouldn't be interested in targeted traffic - maybe that was tongue-in-cheek? Sarcasm is difficult in writing but that's what I picked up from what you wrote (spoiledkid01)
      I thought this at first ...

      But realized while writing my reply above that he probably does actually mean it seriously.

      I think the OP is probably promoting some sort of a "blog backlinks through guest posting service" for very naive clients. As such, his concern is probably simply to show the clients that the backlinks they paid for were done. They'll be the type of clients (more or less by definition) who imagine that this is a beneficial thing to do, and their ideas of SEO are going to be extremely limited and probably terribly out of date, too? There really are people who imagine that the primary benefit of this is an SEO benefit.

      It does (kind of) make sense, from that perspective? Not necessarily "worthwhile", but kind of "logical", i.e. given the mistaken assumptions on which such services rest?
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      • Profile picture of the author Joshua Rigley
        Banned
        Originally Posted by Alexa Smith View Post

        I think the OP is probably promoting some sort of a "blog backlinks through guest posting service" for very naive clients. As such, his concern is probably simply to show the clients that the backlinks they paid for were done. They'll be the type of clients (more or less by definition) who imagine that this is a beneficial thing to do, and their ideas of SEO are going to be extremely limited and probably terribly out of date, too?
        Doesn't make sense to me. There are thousands of SEO backlink services on the Internet. Offering a guest blogging service (like the way Alexa mentioned), would be a great way to stand out from the crowd.

        If it were me, I would start off by offering a free report to prospective clients, educating them about the hard truth of SEO. Then I would follow up by offering guest blogging as a service, which not only offers immediate, pre-sold traffic, but additional SEO benefits as well.

        I can only imagine that my business would grow very quickly from word of mouth. Imagine how excited the clients would be at getting sales from their website within days of ordering from me, instead of having to put up with yet another "there might be long-term results, maybe" SEO firm. :rolleyes:

        Too bad people just can't seem to figure out this whole "offline gold" thing. It's pretty easy when you think about it. :p
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        • Profile picture of the author Alexa Smith
          Banned
          Originally Posted by Joshua Rigley View Post

          If it were me, I would start off by offering a free report to prospective clients, educating them about the hard truth of SEO. Then I would follow up by offering guest blogging as a service, which not only offers immediate, pre-sold traffic, but additional SEO benefits as well.
          I hear you ... I hear you. So would I, probably, too.

          And yet ... I'm still enough of a skepchick to imagine that promoting services that depend on "educating the client" to so great an extent may be ambitious.
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          • Profile picture of the author Joshua Rigley
            Banned
            Originally Posted by Alexa Smith View Post

            I hear you ... I hear you. So would I, probably, too.

            And yet ... I'm still enough of a skepchick to imagine that promoting services that depend on "educating the client" to so great an extent may be ambitious.
            That's a fair point, Alexa. It would make more sense to target prospects who are already educated and are already looking for your services. Unfortunately, most small business owners who are looking to promote their websites only know about SEO, so they assume that's the only way to go to get "free traffic".

            I once wrote an article for my local newspaper about this very subject (Marketing buyers beware: Tread lightly in considering SEO). Quite a few SEO people were peeved at me.

            I did have a few business owners contact me and tell me how informative the article was. If I was able to do that with a 500 word article, then maybe it would be possible to do what I described earlier with a 10 page report.
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            • Profile picture of the author marco005
              Hi,

              guest blogging in related niche blogs is high target traffic to make money with an opt in list or not.

              But how I get an high ctr to my money site? That is the key I don't know.
              Should I link to my moneysite at the buttom of every post I write?

              Or only in the author bio box?

              Are there some samples I can see it and get an idea how to write it in my own?

              I think that this at the end of a guest post will be not enough; Here click to my "moneysite" (anchor link) to get best results of .....blablabla.....

              Or is this better to get an high ctr; John is writing about dating women and help mens to find a partner.........learn more about attract women on my site Attract Women | Dating Tips and Advice For Men

              What can you recommend me?

              marco005
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              • Profile picture of the author Alexa Smith
                Banned
                Originally Posted by marco005 View Post

                guest blogging in related niche blogs is high target traffic to make money with an opt in list or not.
                Maybe so, but without an opt-in list, you're just going to lose nearly all the traffic. I certainly wouldn't be going to the trouble of doing guest blogging without trying to keep the traffic, encourage those people to return to my site regularly by building a relationship with them, and eventually promote things to them. Not many people buy anything at their first visit to a website, and not many people return without being either incentivized or at least reminded.

                Originally Posted by marco005 View Post

                What can you recommend me?
                In this order of importance ...

                1. Stop attracting traffic to pages on sites you neither own nor control at the expense of attracting it to your own business

                2. Always build lists from the traffic you can attract to your site

                3. Regarding your specific question about resource-boxes, there are comments/suggestions here, if they help ...
                http://www.warriorforum.com/main-int...ml#post7141838
                Article Resource Box?
                What is a good click thru rate for your resource box?
                Article Marketing Resource Box Guide
                Most Effective Article Marketing Resource Linking Choice??
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  • Profile picture of the author JohnMcCabe
    We've discussed what spoiledkid01 wants. Fine.

    What does the client really want? Somehow I doubt you'll find 'blog comment backlinks' on their P&L or balance sheet.

    They want eyeballs, most likely. AKA, visitors, traffic. And they want those visitors to do something. Buy something, request an estimate, ask for more information, subscribe to a list - something. Something that leads to revenue and ultimately, profit. Anything else is digital masturbation.

    With that in mind, as a client, if I heard the 'consultant' I hired to get me those eyeballs say he didn't care about getting traffic, I'd be preparing the termination papers immediately.

    spoiledkid01, deliver targeted, pre-sold, profitable visitors to your client and you'll have them for life. Get them backlinks that only show up on an expense report, and you'll be gone. And if they really are dumb enough to not care about targeted traffic either, they won't be around long enough to worry about the long term...
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  • Profile picture of the author bizgrower
    Because it sounds like you are ghost writing guest blogs for your client(s),
    then the pen name would be the one they want to use for their business.
    So, perhaps it would be their real name - depending upon the client's needs.

    And, should be used consistently to "brand" them. And, the google authorship
    factor for SEO is another reason to work with the client for a consistent strategy
    throughout their web presence.

    Agree with the other replies here because they are smarter than me. What is the real goal you are trying to achieve for your client? Relevant traffic and profits, or
    just some backlink count?

    Suppose I have a local business client and they have heard a lot about SEO from felloew chamber of commerce members and so they think they want SEO. What if the reality is that the best thing for their business profits would be to simply have Google places and Linked In done right? So, again, you really have to focus on what is best for the client
    and their real goals and may have to educate and persuade them a little about what is
    best for them.


    Luck to you.
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    "If you think you're the smartest person in the room, then you're probably in the wrong room."

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