Kit Chambers Review - is this part of offline marketing?

Good day, fellow Warriors..!

"Kit Chambers" was a random name that was just assigned to me. I don't know any person by this name, I have nothing against any individual bearing this name, I have nothing in favor of any individual bearing this name.

I am not even 100% sure that this name is given to me to experiment on or that there is a personality / are personalities who may really be affected to what may happen in the end.

Anyhow, I just accepted the project. And actually what I have been trying to do for my own name, I have been doing for this name.

In essence, I am really thinking about what portion of the forum should I put this thread on.. I decided to put this in the Offline Marketing portion, because I believe that a name will belong to an offline personality at the least.. The forum moderators may just put this to wherever this may really belong to..

The concept is.. any SEO specialist who has the experience and resources to push a website's rankings upwards the organic search results, should also be capable of pushing downward a link for the purpose of keeping such link from being displayed in the first page of search results..

Now, in my attempt to simplify the over-all methodology, I told myself that to be able to do this would mean promoting at least 10 different links, so that the outcome will be there will no longer be a spot available for that unwanted link to show up in the first page of organic search results.

Believing the last paragraph to be true, I assume that a project like this may really fall into at least 4 different categories:

1. Offline Marketing
2. Brand Marketing
3. Search Engine Optimization
4. Reputation Management

So.. where do we draw the line..?

I mean, when we try to categorize what we are trying to accomplish, is the focus on the "intention" or the "methodology"..?