Landing Pages

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BrendonTracey
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When you are promoting a CPA offer with PPC, is this better to create a landing page, or just send them straight to your link.
#landing #pages
  • Profile picture of the author GatoFelix
    GatoFelix
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    I would like to know exactly the same thing.
  • Profile picture of the author Chris Worner
    Chris Worner
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    For better conversions, I would send them to a landing page since it acts as a pre-sell, when done properly.

    Chris
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  • Profile picture of the author TinyC
    TinyC
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    landing page fosho!
  • Profile picture of the author williamrs
    williamrs
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    There are many threads on this section of the forum covering this subject, so I recommend you to make some research and you will certainly find lot's of useful information.

    Anyway, to give you a short answer: it depends.

    It depends on your vertical, offer and traffic source. If you are not sure about what type of landing page to use or even if you should use one, I recommend you to do these 3 things:

    1. Contact your affiliate manager and ask for advice. He will tell you what to do based on what other affiliates are doing to get good results with your offer and traffic source.

    2. Spy on your competitors. See what others are doing, analyze their landers and campaigns check how their campaigns are going with tools like Alexa and Quantcast.

    3. Split-test. Create 2 or 3 different landers and send traffic to all of them to see which on eperforms better. You can also direct link if you think that it's worth a try.


    William
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