Using Upsells to Make More Money

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No matter what your product costs, you can add upsells to increase your profits, whether by 10% or 50%. The best thing about upsells is that they require very little extra work on your part.

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The secret to an effective upsell is to make a very attractive offer that is simple yet valuable to your customer. Don’t make the mistake of pricing your upsells too low - your goal here is to sell products for the highest prices you can get.

So, how do you upsell? Suppose the product your customer just bought is $10 and you want to make it into a $80 sale. You’ll need to determine what kind of supplemental material you want to offer to increase the price. What about a video that gives the same information that can be found in your product? A special report? 24/7 free consultation? A message board membership? Put all these products into one package and give it a price of, say, $97. If the upsell results in a sale, you’ve just made a huge increase in your profits. If not, you lose nothing since you still have the original $10.

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#make #money #upsells

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