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Copywriting across Different Areas: Challenge or Value?

Posted 3rd June 2013 at 03:21 AM by NataliaF

Dealing with copywriting is not limited to writing only. From the very taking on the project to completing it, there are quite a bit more stages you need to cover to deliver the end result. One of the most prominent factors of a copywriting project is the business area your writing will be related to. However, even the most proficient copywriter can face the problem of poor industry expertise. Even though it seems to be a problem in copywriting, there are lots of pros which will turn this challenge...
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