Need A Great Copywriting Course To Follow & Learn

http://www.warriorforum.com/copywrit...ooks-ever.html

As someone who has read them all, plus the very high priced copywriting courses, if I had to do it all over again I would buy just one book. Breakthrough Advertising.

You should check out Robert Plank or Jason Fladlien.
If your looking for something that will get you started fast. Both of those guys give you very simple step by step instructions to produce copy fast.
I will give you one tip they gave me. You have to have something to tweak and change even if its horrible.
There stuff is inexpensive and a great resource.
They have warrior special offers all the time.

hope this helps.

Artp.

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Read the archives. Then read them again.
Best darn free copywriting course I've seen.

Tina

yeah, "Breakthrough Advertising" will go right over your head
if you don't have a grounding in writing sales copy already.

For online copy Lenny Eng's "Confessions" is a good intro and
covers a lot of layout. Robert Boduch's course is very good
too and that's just about one of the best WSO deals I've seen,
because the guy is no Johnny-come-lately and the course
deals with online copy.

If you want to learn the practice of real, pro-level copywriting
you need to read the classics... but if you just want to work
on your own websites and make them effective, several
sources cited here will help you in BIG, BIG ways... because
chances are you'll be doing some pretty dumb stuff with your
sites and, IMO, half of copywriting is getting rid of the idiotic
things we all do (unless we've trained ourselves otherwise)
that kill response.

The reason copywriting is a skill is because it really goes against
our innate human nature in many ways. See, we're all selfish
by nature - but with effective copy you need to learn to
focus on the reader, not yourself, so there is a subjugation
of ego that needs to happen with a winning letter.

Most of the good copywriting books get into this issue, and
most online courses probably do as well. If you are totally
ignorant about copywriting and want to write online copy
only, and for yourself, try out some of the online courses
recommended here - esp. the Boduch WSO.

Karon Thackston is very rarely mentioned in these
type of threads. Check out her "Step-by-Step
Copywriting Course". In my opinion it offers lots of
great content for anyone wanting to develop and
hone their copywriting skills.

John

Hi Everybody,

I'd like to second (or third...) some of the other recommendations here.

I've studied a fair bit of copywriting and have most of the courses mentioned.

I'd suggest:

Start with the free courses. I'm watching Brian's Copydaddy course right now. Thanks, Brian!

Get Fladlien's course. It's good. I've gone through that course about 8 times so far. Watch how he weaves his copywriting suggestions and formulas with marketing his own products. You should have his letters in your swipe file.

The video course by Paul Hancox is also very good. I've gone through that one twice so far. You also get to watch as he writes a sales letter "live." That's very helpful.

Also, when you're ready, consider joining Raydal's coaching program. Learning sales letter critiques is very important (but is not mentioned very often).

Another thing - a lot of it comes down to how you study. While you can learn a lot from watching, listening and reading, unless you're practicing and testing your skills will be limited.

Set aside some time every day to simply copy sales letters by hand, or at least parts of them, guarantees, openings, etc.

If you do this you will progress rapidly.

Hope this helps.

- Sean Landon