Hilarious eBay ad (that actually worked!)

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Nick Brighton
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I love it when I find something like this. Not just for the laughter it brings, but the marketing lessons it teaches...

Mercedes E320 Cdi | eBay

Just look at the bid price that car is currently on! Amazing.

What can you take from this?

1. Transparency works. Address objections upfront. Leave no room for hustlers or sceptics.
2. Humour helps things go viral.
3. People buy the experience and story, not the product.
4. When you've got nothing to lose, act like it.

Kudos to this seller. They know how to play the game. Now if only they started a business...
#ebay #hilarious #worked

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