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You've sourced the product, what next?

by Anton543
8 replies
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You've sourced the product and you want to make use of Amazon's FBA program. When you order from supplier do you simply fill out Amazon's shipping details in place of yours. I have a selling account with Amazon but not sure if FBA requires initiating separately. When it comes to listing a product on Amazon that already sells on there and for which there is obviously already a current listing with product description and what not. Do you just add your product under that listing or do you use your own description? I would imagine you have option to do either, right?

I am completely new to selling on Amazon. I have sold stuff before through my own site but I want to utilise Amazon's power and reach.

By the way, how many stores are you allowed to create using the same account? For example, say I am selling product A and I have a store for it but now I want to also sell product B which is completely different to A and wouldn't be a right fit to have it in the same store, can I create multiple mini stores on Amazon. Excuse me if it sounds like I don't know what I am talking about. As I say, I am only now starting to look into Amazon seriously.
#product #sourced
  • Profile picture of the author DWaters
    First off my initial suggestion with setting up an FBA business is to start small so you learn the process of using your seller account and shipping products to them. If you are selling a product that is already for sale on Amazon you will be using the existing listing and description. You do not want to create a new listing if the product already exists. You can find the existing ASIN of the product go to Add a Product in you seller account and just follow the steps as you go along. There is a bit off a learning curve tot eh process but after doing it a few times it is fairly easy.

    If you are ordering from a supplier and you want to have the product sent to Amazon rather than yourself you will have to arrange with the supplier to do that and then supply them with the details. I would not suggest this for your first time shipment unless you are certain of the details. Have you seen a sample of the product and you are certain of the authenticity and quality of it?
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    • Profile picture of the author Anton543
      Originally Posted by DWaters View Post

      First off my initial suggestion with setting up an FBA business is to start small so you learn the process of using your seller account and shipping products to them. If you are selling a product that is already for sale on Amazon you will be using the existing listing and description. You do not want to create a new listing if the product already exists. You can find the existing ASIN of the product go to Add a Product in you seller account and just follow the steps as you go along. There is a bit off a learning curve tot eh process but after doing it a few times it is fairly easy.

      If you are ordering from a supplier and you want to have the product sent to Amazon rather than yourself you will have to arrange with the supplier to do that and then supply them with the details. I would not suggest this for your first time shipment unless you are certain of the details. Have you seen a sample of the product and you are certain of the authenticity and quality of it?
      I would prefer to use dropship ideally because it's far less risky even if the profits aren't as good. From your experience, do/did your ecommerce stores convert well using PPC to drive traffic? I would like to give Amazon FBA a try but the risk of buying significant amount of stock and then finding demand for the product(s) is cooling off scares me. You could end up holding lot of inventory that you can't get rid of. This is particularly true with items that are in excess of say, $40 or $50 a piece. I also find low cost items, those costing under $10 are more an impulse buy and the stocks won't be as difficult to get rid of. This is a lot easier when you have developed experience and you are buying stock with a small portion of your profits, since it won't be as risky because you are only risking small percentage of your existing revenue/profits. But when you are starting from scratch and you are only trying to get into this seriously now then buying a lot of stock can be daunting. Like you say, I think if I go with non-dropship route then it's best I start with a very small initial order. By the way, storing, then dispatching items myself is something I can't do. It's dropship and Amazon FBA for me.
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      • Profile picture of the author Johnny221
        Marketing.

        What product did you have?
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      • Profile picture of the author DWaters
        Originally Posted by Anton543 View Post

        I would prefer to use dropship ideally because it's far less risky even if the profits aren't as good. From your experience, do/did your ecommerce stores convert well using PPC to drive traffic? I would like to give Amazon FBA a try but the risk of buying significant amount of stock and then finding demand for the product(s) is cooling off scares me. You could end up holding lot of inventory that you can't get rid of. This is particularly true with items that are in excess of say, $40 or $50 a piece. I also find low cost items, those costing under $10 are more an impulse buy and the stocks won't be as difficult to get rid of. This is a lot easier when you have developed experience and you are buying stock with a small portion of your profits, since it won't be as risky because you are only risking small percentage of your existing revenue/profits. But when you are starting from scratch and you are only trying to get into this seriously now then buying a lot of stock can be daunting. Like you say, I think if I go with non-dropship route then it's best I start with a very small initial order. By the way, storing, then dispatching items myself is something I can't do. It's dropship and Amazon FBA for me.
        I have never done anything with an "eCommerce store" other than sell on Amazon and I have never done any PPC related to this business. If I was just starting out with a private label product I might consider that option. You said "You could end up holding lot of inventory that you can't get rid of"which is why I always suggest starting out small and not having a lot of one item at first. I use camelcamelcamel to research what sells, sales and price history.
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      • Profile picture of the author Importexport
        Originally Posted by Anton543 View Post

        I would like to give Amazon FBA a try but the risk of buying significant amount of stock and then finding demand for the product(s) is cooling off scares me. You could end up holding lot of inventory that you can't get rid of. But when you are starting from scratch and you are only trying to get into this seriously now then buying a lot of stock can be daunting.
        I have abbreviated your quote because I am not qualified to comment on the marketing side, only on safe sourcing and importing.

        I have taught hundreds how to safely source small quantities from genuine manufacturers. One reason I emphasize manufacturers is that the prices you can get from them rather than from traders will greatly reduce your risks of being stuck with product you can't sell.

        If you have bought at the right price, and despite your research you don't sell all your inventory, the huge margins will allow you to heavily discount and still sell out, at least breaking even, but more likely still making a profit.

        If you like I can quote you emails and also Warrior posts in which people tell me that they have been importing small quantities with margins ranging from 300% to 1250%.

        Walter Hay.
        "If you think education is expensive - consider the cost of ignorance."
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        Use emotions and perceptions to build a great brand. Ask me about my book LabelsThatExploit. For safe sourcing and easy importing from 41 countries globally, see https://provenglobalsourcing.com
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        • Profile picture of the author Anton543
          Originally Posted by Importexport View Post

          I have abbreviated your quote because I am not qualified to comment on the marketing side, only on safe sourcing and importing.

          I have taught hundreds how to safely source small quantities from genuine manufacturers. One reason I emphasize manufacturers is that the prices you can get from them rather than from traders will greatly reduce your risks of being stuck with product you can't sell.

          If you have bought at the right price, and despite your research you don't sell all your inventory, the huge margins will allow you to heavily discount and still sell out, at least breaking even, but more likely still making a profit.

          If you like I can quote you emails and also Warrior posts in which people tell me that they have been importing small quantities with margins ranging from 300% to 1250%.

          Walter Hay.
          "If you think education is expensive - consider the cost of ignorance."
          Thanks those responding to this thread with valuable information.

          Yes,I would really appreciate it if you would do that. Thanks
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          • Profile picture of the author Importexport
            Originally Posted by Anton543 View Post

            Thanks those responding to this thread with valuable information.

            Yes,I would really appreciate it if you would do that. Thanks
            @Anton, I am sorry I missed answering you till now. I have been very busy due to the release of the latest edition of my book.

            You asked me to post some of the emails or Warrior posts that show what margins some of my students are making. Here are a couple:

            "Not only that but it was also a "sample order" for less than 300.00. A 300% mark up has allowed to get initial investment back and I have 70% of my inventory left." Email of file for FTC

            Warrior Post by Shellg: "Im selling the product at nearly 5 times my cost. Its now time to re-order. Thanks a million Walter! You have saved me heaps of money and taught me how to get great profits."

            I have searched the forum for the post by one of my students who reported importing a product for $1, spending another $1 on packaging and selling at $25, but the forum search capability can't handle such small keywords as $25.

            Walter Hay.
            "If you think education is expensive - consider the cost of ignorance."
            Signature
            Use emotions and perceptions to build a great brand. Ask me about my book LabelsThatExploit. For safe sourcing and easy importing from 41 countries globally, see https://provenglobalsourcing.com
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  • Profile picture of the author FBADUNCAN
    Originally Posted by Anton543 View Post

    You've sourced the product and you want to make use of Amazon's FBA program. When you order from supplier do you simply fill out Amazon's shipping details in place of yours. I have a selling account with Amazon but not sure if FBA requires initiating separately. When it comes to listing a product on Amazon that already sells on there and for which there is obviously already a current listing with product description and what not. Do you just add your product under that listing or do you use your own description? I would imagine you have option to do either, right?

    I am completely new to selling on Amazon. I have sold stuff before through my own site but I want to utilise Amazon's power and reach.

    By the way, how many stores are you allowed to create using the same account? For example, say I am selling product A and I have a store for it but now I want to also sell product B which is completely different to A and wouldn't be a right fit to have it in the same store, can I create multiple mini stores on Amazon. Excuse me if it sounds like I don't know what I am talking about. As I say, I am only now starting to look into Amazon seriously.
    Hey Anton,
    I'm a full time Amazon FBA seller myself and can help here. Amazon is a little different than other platforms (like eBay) in that you need to "share" listings with other buyers. So when you go to list your product, if it's already in Amazon's catalog you'd add your sell price to the listing. Amazon have a "buy box" and it rotates between sellers who are are similarly priced.

    You don't need (or want) to create a unique store front. Amazon is a catch all, where buyers don't care about you as a seller - They consider everything to be sold by Amazon. So you'd lump all of your products under the same seller account .

    It's a learning curve, but the sales are phenomenal compared to other platforms.
    I have a Facebook group I created a blog documenting my journey at http://www.smartfbaincome.com and have a Facebook group at "smartfbaincome .com" you can check out. There's a ton of like minded people there, both newbies and established sellers on Amazon.

    All the best,
    Duncan
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