Problems about email automation
Questions:
1. Some said that email automation is annoying (the one that reminds you what is added to cart), but I saw that another famous online shopping site like zalora and ASOS is doing it. What do you think?
2. I would like to get some reviews from our customers and think this could make the brand more human. But we are worrying about bad reviews and therefore I am thinking to do a review email which I know Mailchimp has this function and for me, after I buy a Linjer watch, I actually do reply to the review email. What do you think of this as well?
3. I observe that other men's grooming brands like Baxter of California when they have a promotion, they normally will send at least two emails to remind (one at the beginning and one when its close to the due date) - is that good?
Thanks.