SEO and E-Commerce, Things to Consider
As an ecommerce marketer SEO offers you the ability to put your products in front of prospective buyers at the exact moment they are proactively looking for information about those products. Few other tactics offer such precise targeting and timing - it's truly a win-win, giving buyers and sellers what they want.
Ecommerce websites do have some unique SEO opportunities and challenges that other websites may not have.
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My Must Haves List: Wordpress, GoStats (website analytics), Google Trends