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In a sense google is the main marketing hub because every one searches before they go to websites and buy things .

I don't think they'll cosume all the market share especially seeing they have to compete with Amazon .

... and then again, there's that whole antitrust nuisance thing ...

Google sort of started this with the marketplace listings that you have to pay for as part of adwords. However I think they would run into very serious anti-trust issues if they tried to take over marketplaces and directly compete against amazon.

So while they'll allow sellers to have special listings (by paying for that) I think it is unlikely they'll actually attempt to consolidate marketplaces themselves. They have enough anti-trust issues already without adding that to the heap.

Maybe! but they have to do a lot of struggle to achieve this goal.

I don't think they'll cosume all the market share especially seeing they have to compete with Amazon .

It is possible that Google could consolidate some or all of the various marketplaces that currently exist, but it would likely be a complex and challenging endeavor. Consolidating different marketplaces would require significant resources and investment, as well as a thorough understanding of the various marketplaces and how they operate. In addition, there may be legal and regulatory challenges to overcome in order to merge the different marketplaces.

Very possible, to use Google Analytics, Google Ads, Google Merchant we give them (all) so much data...

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Yes ,Google is a major marketing hub because people visit websites and search for things before they buy.

No,Google can't be the marketplace of the future because Still now many competitors are available in globally e-commerce marketplace like Amazon,Walmart,Facebook,Flipkart etc.

Well yes this can not be denied that owing to rapid changes in the technology google will be the future market

Google will always have its hand in the pot since people search things to purchase on Google, but it would never consolidate all of the marketplaces. Too much competition from independent companies.

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