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Gmail And Yahoo Changes

by dicemartin
7 replies
For the cold B2C emailers, do you anticipate any changes in your usual processes in response to the Gmail and Yahoo changes beginning in February?
#gmail #yahoo
  • Profile picture of the author ashbeats
    Not much except volume balancing vertically instead of horizontally and distancing out the mta origins and rdns targets. A little bit of a hassle... but this has always been a good practice and imo it should improve the ibx rates as well
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  • Profile picture of the author Mamymilan60
    Even with successful DMARC verification, Gmail will block you LoL

    Many experienced mailers reported that they can not bypass the ISPs blocks anymore.

    It has become more complicated as rules to combat spam have been tightened.

    You can do everything right, but this will not be enough to avoid the blocks.
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  • Profile picture of the author dicemartin
    Will this cause you to return to opt in list building as your primary method?
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    • Profile picture of the author Mamymilan60
      Originally Posted by dicemartin View Post

      Will this cause you to return to opt in list building as your primary method?
      No, I believe that everything is hackable. It is difficult but not impossible. It's all about a successful warm-up.
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  • Profile picture of the author domzftvaza
    I think Mamymilan60 is right
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  • Profile picture of the author Ayush K
    it would be a bad thing for mass cold emailers. probably not a problem for you if you arent spamming ppl with un personalised emails
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  • Profile picture of the author justdave
    I am using smart lead ai to warm up and send in the same system. Seems to be working great for me so far
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