What Is YOUR Best Solo-Ad Secret? Here's One Of Mine...
Where are they?
How do I find the best ones?
Should I rent buyer, non-buyer or both lists?
Etc.
So I thought I would share one of my secrets to
picking solo-ads...and if you like, you can share
a secret...or two...or three of your own.
Here is one of mines...
Be Weary Of Testimonials...Especially From OTHER
Solo-Ad Vendors
Here's why:
They rarely reflect results of a typical marketing
campaign from an average marketer.
THEIR perception of a good, responsive list can be
as simple as *how many LEADS* they got from that
list.
...not necessarily because they're quality leads...
...or because they convert (which matters most).
In fact...
...don''t take ANY testimonial at face value.
Your results will always be different depending on
the offer and how targeted it is to that particular
list.
But if there is a general consensus a list is sub-par,
you'd be better off AVOIDING it then trying it unless
you have money to burn if it goes bad.
So I'm curious...
...what is your best solo-ad secret that served you?
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