
Here is something for you list builders to consider...
Lets talk about list building for a minute. I have something for you to consider
Most people here buy solos to build their list right?
I know I do - so let's run some numbers
I generally buy a 100 click solo for around $40
I normally see a 50% conversion so I get 50 subs
Every now and then I make an upsell and then try and break even within 30 days
All of these subs are freebie seekers - which are hard to convert to buyers
I never know how many are real or not
I am guessing this is how most people do it
Now consider this:
I have several low end wsos that sell for a couple of bucks
It costs me $20 to bump one of these to the top
Everytime I do this I get between 80 and 200 visitors or clicks to my sales thread
And I always get 5 - 20 new buyers on my list
I generally break even on the front end and some have oto s as well
Now considering that the industry standard tells me that a buyer is worth ten times what a freebie is worth
Even at the low end of 5 sales (which I always get) I am still gaining the same value with half of the money spent
At 20 sales I am getting the value of 200 new subs
I also know that I have their paypal email addy which is the important one
And I know that these buyers are willing to spend money so that increases my backend and affiliate income majorly
Gives you something to think about hey?
Now obviously these are my results and you need to test this for yourself
But I think that it is definitely worth you giving it a try
What do you think?
Journalism, the profession is undergoing a massive change since the WWW has arrived. I help people to build their personal profile and create a multi-media platform with WordPress, Podcasting, Writing and Video.
Digital Media for a Noisy World
Steve Browne, online business strategies, tips, guidance, and resources
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