Keyword Elite 2.0 vs Keyword Blueprint

by jpf
6 replies
Hi folks,

I recently bought Niche Blueprint 2.0 and have been using the Keyword Blueprint software included. I also have Keyword Elite 2.0. The thing that confuses me is that the "number of searches" don't tally.

KB give the number of searches per day, KE2 give searches per month. The figures when compared (i.e. multiply KB number by 30) are drastically different in a lot of cases. I'm not talking a couple of hundred searches per month, I'm talking one being a multiple of the other.

Have any of you guys noticed this?

Both are using Google figures...so who is correct??

Cheers,
J.
#blueprint #elite #keyword
  • Profile picture of the author Poglia
    Not sure who is correct, but you can verify it yourself using Google Keywords Tool. Just type a keyword and compare the number of searches with the one provided by the two software and decide yourself.
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    • Profile picture of the author jpf
      Originally Posted by Poglia View Post

      Not sure who is correct, but you can verify it yourself using Google Keywords Tool. Just type a keyword and compare the number of searches with the one provided by the two software and decide yourself.
      Thanks! Why didn't I think of that!
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  • Profile picture of the author claytons
    Also..make sure you're comparing apples to apples.

    Keyword Blueprint uses phrase match...VERY important.

    Pretty much every time someone has different results...that's the culprit.
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    • Profile picture of the author jpf
      Originally Posted by claytons View Post


      Keyword Blueprint uses phrase match...VERY important.
      When you say phrase match, do you mean the equivalent of placing the keyword in quotes in Google's keyword tool?
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      • Profile picture of the author jpf
        I did a little check in the meantime. For the phrase "cordless drills", I got the following monthly searches:

        Google keyword tool: 201,000
        Keyword Blueprint: 296,820 (9,894 x 30)
        Keyword Elite 2.0: 201,000

        I think the phrase match explanation is reasonable...there's not much in the difference in these results!

        It begs the question, why use phrase match as opposed to, well, not matched? I assume most people type a search into Google without quotes/phrase match - wouldn't it be reasonable to look at non-matched data instead then?

        Cheers,
        J.
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  • Profile picture of the author claytons
    "I did a little check in the meantime. For the phrase "cordless drills", I got the following monthly searches:"

    My guess is that you may still not be comparing apples to apples...KWB defaults to all locations and languages...I'm guessing you had the others set to US / English and that was the discrepancy.

    "It begs the question, why use phrase match as opposed to, well, not matched? I assume most people type a search into Google without quotes/phrase match - wouldn't it be reasonable to look at non-matched data instead then?"

    Of course no one use the quotes when searching.

    BUT...

    phrase match simply means that phrase is in the search somewhere...so...if your keyword was dog training then

    dog training
    books on dog training
    best dog training

    etc . will be "counted"

    if you just looked at broad ..only the two words dog and training would need to be in the search query ...

    And if you looked at exact...only exactly dog training would be found.

    So...there's clearly uses for all of these. BUT...in general , when looking for an idea of how much traffic a phrase may get...phrase match is a nice middle ground.
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