Bing + Clickbank Fail

Posted: 9 years ago 20 replies

INTERNET MARKETING

I'very been doing PPC Direct linking to my Clickbank affiliate links for products with the highest gravity (Over 200) using excellent keywords that convert well, still not a single sale.. Example: Marketing a diabetes product that received 662 clicks in less than 12 hours, and EVEN included the price in the ad, still nothing! I can't fathom that many clicks generating zero sales... Any thoughts as to why NONE of my campaigns are generating sales with my excellent keywords and high CTR rates in my niches??
Any and all thoughts from anyone who's used Bing direct affiliate linking and had success would be appreciated! Thanks.

#bing #clickbank #fail

danieldesai

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9 years ago

Originally Posted by DMEISTER47472

Any and all thoughts from anyone who's used Bing direct affiliate linking and had success would be appreciated! Thanks.

Well, I've never used Bing PPC but here's a dirty truth about promoting affiliate products.

When vendors claim that their product converts at whatever rate, they're often basing it on email traffic.

In other words, the cold traffic conversion rate is incredibly low.

I once promoted a product that needed over 200 ClickBank hops/clicks on average to make just one sale with cold traffic; building an email list changed that number to around 20 hops.

With that being said, over 600 clicks and no sales is pretty terrible, even for cold traffic.

Maybe it's the fact that there is so much competition? Hmm.

Regards,
Daniel
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Jack Duncan

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9 years ago

Have you double checked to make sure your links are still working and actually landing on the offer page?

Also, what Daniel said is great advice. Instead of the click going direct to the offer, have it go to a lander and try to get subs so you can warm them up to the product via and AR series. This method would also allow you to track the traffic and see where it is coming from and how they interact with your page. You could try something like Hotjar to get some really helpful data on a per keyword/country basis.

All the best,
Jack Duncan
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jamescanz

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9 years ago

Put a landing page in front of it.

Either that or you're sending traffic from countries that don't convert.

(that happens a lot in Bing if you don't check off a specific box... The only users in your location one)
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- SiteNameSales
  
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  9 years ago
  
  Could be a number of factors:
  
  People interested in this product have seen/used it before.
  Too much affiliate competition.
  Some of that competition is yanking your chain.
  The landing pages is a clunker.
  The landing page gives the impression this is some sort of snake oil.
  Your text and/or headline needs to be changed.
  Wrong countries in your campaign strategy.
  
  Try a few different versions of your ad.
  Give Google Adwords a try and see if the results are similar. May cost a bit more than you'd like,and most likely you'd have to have your own landing page, but at least you would begin to see if the problem is your product or the ad platform. You could even see how a display ad works on Google.
  
  Better yet, try advertising on Facebook. Video ads here as well as opportunities to display on Instagram. They're not too fond of affiliate links either, but it's worth a try.
  
  A lot of the time it comes down to how much you can afford to spend. It might cost a couple of hundred bucks to see if this product is going to work for you. Maybe more if you're uncomfortable creating landing pages, etc.
  
  If you don't have a list you can try solo ad vendors that specialize in the health sector. Don't know much about this, but you can do a search on the net or on Facebook and see what you come up with.
  
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cooler1

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9 years ago

If you've had 662 clicks in less than 12 hours, I guess you are using broad match. Have you checked the Dimensions tab to see what search terms people searched for before clicking your ad?
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Erick Griffin

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9 years ago

I have run into the same problem with a "high converting" product on ClickBank. I am operating under the assumption you are driving traffic directly to the offer.
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Erick Griffin

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9 years ago

Sorry I hit return by mistake. First I would check to see how the offer is converting. I have not been on cbengine in a few years but, I think you can check if the offer is converting through affiliate traffic or if the vendor is converting their own offer through other means. Also I would set up a presale page "inbetween" the PPC traffic and the sales page and a rotator and rotate that traffic between different offers in the same niche. Also capture email addresses here. Load up more offers in the same niche again in the follow up emails. Clicksure is better than Click Bank in my opinion. Try to get something converting with them. Just my .02
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nwik

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9 years ago

Try to check your if your links are still working and if they are on the offer page.

You can also try new advertising method maybe it's the way you advertise the product that's why you didn't get the result that you want.
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Kevin McNally

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9 years ago

Over 600 clicks with no sales suggests you are not using exact match keywords ? You said the keywords were excellent, what is that based on ?

For some clickbank products you will need hundreds of clicks to get a sale, for sure if you have the price in the ad and still getting clicks and no sales there must be some issues.

Best to use a landing page and track keywords then promote the offer.

If using direct linking try and bid on the brand or product name if permitted by the vendor.
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David McGimpsey

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9 years ago

Put up a landing page first, collect their email addresses, and redirect them to the vendor after they've entered their email address.

At least then you can email them with to follow up if they didn't purchase the first time.
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shaunybb

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9 years ago

Originally Posted by DMEISTER47472

I'very been doing PPC Direct linking to my Clickbank affiliate links for products .

Hey friend this is your problem right here from your answer. Cold traffic is hard to convert BRRRR warm it up warm it up......
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9 years ago

Here is the result from one of my students' campaign.

This is NOT an overnight success story.

You need to invest alot of time and be persistent in seeing this through
or it won't work for you.

Here is an example of a perfect quality score landing page that I have.

Here are main takeaways from promoting Clickbank with Bing.
1. Make sure you have a perfect quality score lander to get low CPC.
2. Make sure your content are good and related to the searcher's interest.
3. Always track your keywords so you know which is converting.

Lastly, never start with thousands of keywords.
Stick with 10-20, and make highly relevant adgroups.

Hope it helps.

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AlexCN

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9 years ago

The only way to determine whether or not a keyword is 'Excellent' is to test and track.

Since you have yet to have a single conversion (let alone the many it will require to make a judgement on which KW's are profitable) it's impossible for you to know which KW's are 'Excellent' and which ones will work for your campaign.

You could have a KW problem, you likely have a pre-framing issue, and you definitely have a conversion problem.

WAY too many variables (and too little information available) to be sure.

Most likely though, your KW's suck because you are using broad. That is the only way you would be getting that many clicks in a single day with Bing.
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9 years ago

Originally Posted by solarwarrior

Here is the result from one of my students' campaign.

This is NOT an overnight success story.

You need to invest alot of time and be persistent in seeing this through
or it won't work for you.

Here is an example of a perfect quality score landing page that I have.

Students? So you are a mentor? What do you charge to mentor? Thanks J

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writeaway

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9 years ago

You need to pay attention to ROI

That's the bottom line

Traffic volume is worthless if you have a negative or flat ROI

Put another way, you should focus on CONVERSIONS and CONVERSION VALUE
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solarwarrior

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9 years ago

I am not accepting any students now as I need to commit to my existing students.

However, you can visit my thread for free to learn how to make money with Bing.
http://www.warriorforum.com/pay-per-...ide-works.html

or you can make a booking for April via pm.
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- discrat
  
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  9 years ago
  
  From what I gather, the OP falls into the trap of just picking a High Gravity product at CB ( not good) and then just doing some PPC and thinking that will generate sales.
  
  Wrong !! You need a complete funnel with Email Follow Ups that build a rapport with Subscribers over long term.
  
  And over time you will experience some sales if done correctly.
  
  Its more than picking out products and hawking them with PPC with direct linking
  
  Also, SolarWarrior above is the real deal. Go to his Thread and INVEST a whole day studying it.
  
  It's GOLD. and it is ALL you will ever need in this particular business model
  
  - Robert Andrew
  
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9 years ago

Originally Posted by DMEISTER47472

Very sorry for you. Indeed, 662 clicks and not a single conversion doesn`t sound too good.
How do you know your keywords are good if you didn`t test them out.
Try creating a landing page to collect emails and redirect the users to the offer. This way, at least you will build an email list where you can try to sell later on.

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Brent Stangel

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9 years ago

using excellent keywords that convert well, still not a single sale..

Do you see the issue here??

If you use anything but exact match on Bing you start getting un-targeted "surfer" traffic. Clicks mean nothing if they are not actively searching for your product.

People who click on "keyword blocks" or "related" links are not actively searching and the chance they will actually buy something is almost nil.
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Randall Magwood

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9 years ago

Create a squeeze page, then work your leads through email marketing. Simple.
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