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Building an authority site

by danielavlad
40 replies
Hello,

Is 1000$ enough to build an authority site. Outsorcing the content creation part and just building links to that content that you outsourced?
Or do you need more
I`m cash poor time rich
#authority #building #site
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  • Profile picture of the author GordonJ
    Originally Posted by danielavlad View Post

    Hello,

    Is 1000$ enough to build an authority site. Outsorcing the content creation part and just building links to that content that you outsourced?
    Or do you need more
    I`m cash poor time rich
    Can you tell us what an authority site is? I'm thinking your idea of an authority site may not match up with what many of us think it is.

    Can you tell us what is your site going to be an authority on?

    GordonJ
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    • Profile picture of the author danielavlad
      Originally Posted by GordonJ View Post

      Can you tell us what an authority site is? I'm thinking your idea of an authority site may not match up with what many of us think it is.

      Can you tell us what is your site going to be an authority on?

      GordonJ
      Financial and sell banner ads on it`for financial products and services.Authority a place where people come to become informed or see a review of a product or service
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      • Profile picture of the author MikeFriedman
        Originally Posted by danielavlad View Post

        Financial and sell banner ads on it`for financial products and services.Authority a place where people come to become informed or see a review of a product or service
        I know a few people who have built some serious authority sites in those niches. They spent a hell of a lot more than $1000. They are paying $300-400 per article. They don't mind spending $1000 for a single link.

        They are making well over $40k a month now, so it has been worth it.

        But no. You are not going to build an authority site in the financial industry on $1000.

        Forget it and move on.
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  • Profile picture of the author Steve B
    IMO, authority sites in finance belong to companies like
    • Edward Jones
    • Nationwide
    • Fortune
    • American Express
    • World Finances
    • Financial Times
    • Fidelity
    and on and on.


    I think you have a much, much better chance of success if you niche way, way down into a very specific and well defined sub-financial niche where you can gain some authority over time.


    And by the way, an "authority site" is a designation that others give to a site based on it's expert content and value in the niche which rarely comes from outsourcing the content writing.


    Good luck to you,


    Steve
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  • Profile picture of the author SEO-webdesign
    Cash poor & time rich? You should be able to DIY for less than $300. Most everything needed is available via search.
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  • Profile picture of the author somenathsen1
    Is 1000$ enough to build an authority site.
    yes it is enough just search in google, "authority site building service" their are lot's of people offer done for you service less then $1000 with content, and SEO service, don't expect a site like "World Finances"
    but you get a decent site with that price..
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    • Profile picture of the author MikeFriedman
      Originally Posted by somenathsen1 View Post

      yes it is enough just search in google, "authority site building service" their are lot's of people offer done for you service less then $1000 with content, and SEO service, don't expect a site like "World Finances"
      but you get a decent site with that price..
      Ignore this. It's awful advice. If you do that, all you are going to do is find people eager to take your money.
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      • Profile picture of the author wolfmmiii
        Originally Posted by MikeFriedman View Post

        Ignore this. It's awful advice. If you do that, all you are going to do is find people eager to take your money.
        ^^^^^^^^^^
        THIS

        Mike and I disagree on things sometimes but he knows what he is talking about.

        You don't build and authority site. You build a site that you can grow into an authority site but it takes time and money to do that.
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    • Profile picture of the author .
      Then we need to re-define the concept of "Authority"
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  • Profile picture of the author AlbertEinstein
    Well, creating an authority site doesnt really require money, it rather requires time. You need time to build an authority that people respect.

    If you do not have time, you should spend your $1000 acquiring an authority site as opposed to trying to build one from scratch. Maybe look at sites of Flippa.
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  • Profile picture of the author agmccall
    Originally Posted by danielavlad View Post

    Hello,

    Is 1000$ enough to build an authority site.
    1

    you do not need money, you need to be an authority

    al
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    "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

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  • Profile picture of the author davidricherd
    Yes, Content Marketing & social Media are best online Platform to build authority website.
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    Digital Marketing & SEO
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  • Profile picture of the author SEOptimization@1
    $1000 is enough to start this website with a smart strategy. What you need is step by step plan to execute this idea. Where to invest, what amount to invest, what to outsource and so on.

    Good luck.

    Steve
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  • Profile picture of the author affilorama-portal
    I also have to agree with a $1000 budget, you can create your own authority website. There are plenty of ways to save costs. However, of course, when it comes to building your site with a specific budget, expect that things can be challenging. In addition, it will take time to build this kind of site but you can with the $1k budget.
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  • Profile picture of the author .
    To be honest if you only have $1000 , don't outsource find a way to create content from users or create content in other ways....

    Keep in mind authority needs epic content and epic links... so $1000 in links outsource is not going to make it...
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  • Profile picture of the author Michael Meaney
    How fast do you want it to happen?

    I built an authority site for next to nothing... but don't let the fact that it took me yeeeeaaaaars distract you.
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  • Profile picture of the author discrat
    Originally Posted by danielavlad View Post

    Hello,

    Is 1000$ enough to build an authority site. Outsorcing the content creation part and just building links to that content that you outsourced?
    Or do you need more
    I`m cash poor time rich
    imo, when building an Authority Site it is best to use your own "voice". If you feel unsure how to do it then you need to work on it and develop it.

    Personally, it just does not make sense to be an Authority and then turn around and let other people do your "talking".


    - Robert Andrew
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  • Profile picture of the author yukon
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    I have two authority sites, didn't cost a dime for content. It took time to build the sites but not a big deal since I like the niche even If money wasn't involved.

    No, authority sites do not need epic content.

    Look at every single free font site on the web (dafont, fontsquirrel, urbanfonts, etc...) all have the same content, nothing epic, nothing unique, just the same old fonts and still all authority sites with millions of unique traffic.

    OP is in the financial niche, that doesn't require articles for content. This forum is mental about articles (thanks ezinearticle backlink source circa 2009).

    Build a site with public domain data with a bot building fill in the blank cookie cutter pages (ex: daily stock market data). Run your banner ads, get traffic, make some money. Done.
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    • Profile picture of the author discrat
      Originally Posted by yukon View Post

      I have two authority sites, didn't cost a dime for content. It took time to build the sites but not a big deal since I like the niche even If money wasn't involved.

      No, authority sites do not need epic content.

      Look at every single free font site on the web (dafont, fontsquirrel, urbanfonts, etc...) all have the same content, nothing epic, nothing unique, just the same old fonts and still all authority sites with millions of unique traffic.

      OP is in the financial niche, that doesn't require articles for content. This forum is mental about articles (thanks ezinearticle backlink source circa 2009).

      Build a site with public domain data with a bot building fill in the blank cookie cutter pages (ex: daily stock market data). Run your banner ads, get traffic, make some money. Done.
      Although with a few exceptions, I cannot imagine a a highly successful Authority Site without "epic"content.

      Please educate and clue us in on this ???? (btw, Font sites example won't cut it )
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      • Profile picture of the author yukon
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        Originally Posted by discrat View Post

        Although with a few exceptions, I cannot imagine a a highly successful Authority Site without "epic"content.

        Please educate and clue us in on this ???? (btw, Font sites example won't cut it )


        No doubt you need educated If you think the top font sites on the web aren't authority sites. Even Google (Google Fonts) is smart enough to know how to siphon off traffic from the font niche. We're talking high traffic volume and money here, not a thesis that nobody cares about.

        There's no exceptions, pick a niche and focus on a sub-topic.

        Yet another example.
        • DIY
        • Woodworking
        • Murphy bed woodworking plans


        The target niche for building an authority site is murphy bed woodworking plans. The woodworking plans can be created with free CAD software and there's plenty of free sources online for dimensions, Youtube tutorials for specific Cad software. All free.

        Either sell the woodworking plans or give them away for free and sell the required hardware for murphy beds (affiliate links for hardware and/or mattresses). The lure would be something free which just about any relevant site would allow promoting (niche forums etc...).

        Example, start one forum thread by posting free plans spread out over multiple post/comments for murphy beds with the files hosted directly on the forum, can be a PDF for the plan with an affiliate link embedded to buy the needed hardware. Allow other forum members to post comments between your own post and answer their questions. Be helpful/useful or you'll get banned. End of story.

        The key here for generating traffic is to get other people involved in the one forum thread, don't do this and you'll just do unnecessary work forever. What happens is, people post additional woodworking plans on the same forum thread, this continuously bumps the forum thread to the top of the woodworking forum (free advertising) and gets a lot of attention from other forum members (traffic).

        This is an evergreen niche that will last for years without updating the content.

        The authority site...

        I think there's a misconception here on the word authority (site). Authority is the means to influence other people. So how do you influence other people interested in a specific niche? Simple, focus and repetition. You do not have to be Forbes or CNN to be an authority, especially when it comes to a sub-topic from an overall niche.

        Build out your website and only focus on one thing (nothing else), in this example we're focused only on murphy beds and nothing else, not bunk beds, not day beds, nothing else. There's a reason I keep mentioning the words nothing else. Stay focused, this is how authority is created.

        So... the site now has a few hundred murphy bed plans, there's your focus (yes there's upfront work involved). The site has promotion started to bring in some laser focused traffic on one niche forum thread that's always a work in progress and always expanding (bumping = traffic). Short term keep posting the woodworking plans directly on the niche forum. Long term phase yourself out of the forum thread and let the traffic take over.

        You do not have to be an authority on every single thing about woodworking (example), traffic views the authority from the focus and repetition on a single subject (ex: murphy bed plans). This works on any niche, you keep pounding the same idea into someones head over and over and over, never lose focus and they will follow you assuming they're remotely interested in the niche.

        Believe me this process works, it's been working for years and it's working right now.




        Note: Walmart sells the hardware for murphy beds at $63 with free shipping. Rockler sells similar hardware for $250 with over 70 reviews (buyers). People will buy this type of hardware at a higher cost than Walmart sells (ex $189 = $126 profit per sale).

        So... test buying the hardware from Walmart, jack up the price two or three times (split test sales), stock the hardware at your location, grow your inventory just enough to stay slightly ahead of sales and let your buyers pay for shipping (normal for online sales). Make way more money than an affiliate.

        Do more detailed research and the hardware cost might be even lower which means more profit.

        My point here is...

        With some research anyone can create an authority site and make money on an evergreen niche that's not seasonal.
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        • Profile picture of the author positivethoughts
          Originally Posted by yukon View Post

          • DIY
          • Woodworking
          • Murphy bed woodworking plans
          I know this isn't the objective of this thread, but how would you go about researching whether 'Murphy bed woodworking plans' (in this example) is a profitable niche? You could create plans and go to sell them and find that no one is interested in buying them...
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    • Profile picture of the author positivethoughts
      Originally Posted by yukon View Post


      Build a site with public domain data with a bot building fill in the blank cookie cutter pages (ex: daily stock market data). Run your banner ads, get traffic, make some money. Done.
      Thanks Yukon. Just wondering, though, surely you need unique content to make your site(s) successful from an SEO perspective. If the site is filled with public domain data, surely it'll get nowhere? Apologies if I have misunderstood this bit ^^^^
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  • Profile picture of the author wolfmmiii
    Hey yukon....

    You can come off as aloof sometimes (as do I). But I gotta give you props man. What you just posted above is better than most, if not all, WSOs currently sitting on that marketplace.

    Outstanding contribution man.

    Tom
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    • Profile picture of the author yukon
      Banned
      Originally Posted by wolfmmiii View Post

      Hey yukon....

      You can come off as aloof sometimes (as do I). But I gotta give you props man. What you just posted above is better than most, if not all, WSOs currently sitting on that marketplace.

      Outstanding contribution man.

      Tom


      I know I can be an ass (...but that's ok. - Dr Phil (lol)) but I'm serious about this stuff (thread subject).

      I've been doing this for years and the process I posted above has never failed me.

      The basics are all there, folks just have to plug in their niche/subject and match a product/service to their own traffic.

      If you look at BIG brands, a lot of them focus on being consistent. Example, look at most pizza restaurants, they sell the same ingredients labeled as multiple products. Breadsticks are pizza dough, calzones are pizzas in a different shape. They're not selling ice cream, cereal, steaks, etc... they're focused on selling some basic ingredients (dough, sauce, cheese, etc...). The same goes for the murphy bed plans example. There's all different sizes of mattresses because there's different sizes of people but the hardware and the basic plans would never change.

      We're not making plans for daybeds because this dilutes the goal to be known for one thing (ex: murphy beds). Now when someone online mentions murphy bed plans they'll mention our site or the one authoritative forum thread where traffic is still busy bumping (asking legit questions).

      I want folks to know the goal here isn't to spam. You build trust with the niche forum and give the forum owner something they can also monetize, example some of the free murphy bed plans hosted directly on the forum (all plans are well organized on your own site), there's no obligation for traffic to leave the forum but you still share the traffic (ex: forum sig., link in hosted PDF, etc...). That's providing value to everyone involved.

      Obviously forums do not have to be the traffic source but the same process applies to most places online where traffic hangs out (ex: Youtube, Facebook, Instagram, Twitter, etc..), they're are all public sites that allow traffic to interact with the seller. Personally I like niche forums.

      No matter where traffic is coming from folks have to get the ball rolling, put it all out there and show people what you have to offer and yet again, stay focused on one thing per site. Now If someone wants to target daybeds and murphy beds, cool, but keep them separated and don't mix them together on the same traffic source (ex: forum thread) or money site. This is also the foundation for a good SEO backlink network (relevancy) for anyone interested in SEO (additional traffic).
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  • Profile picture of the author anay
    Originally Posted by danielavlad View Post

    Hello,

    Is 1000$ enough to build an authority site. Outsorcing the content creation part and just building links to that content that you outsourced?
    Or do you need more
    I`m cash poor time rich
    Forget about content. Your first step should be purchasing a premium domain from sedo.com (budget: $100K to $300k).

    You're trying to enter into a very crowded and competitive non-profession: Blogging. the vast majority of bloggers make peanuts and have close to zero market share.

    Aren't your inboxes, phones and social networks constantly flooded with marketing and content spam? People aren't going to flock to your random site to find more of the same. You need to establish yourself as a premium brand. Without a premium name, you aren't going to anywhere.

    Look, I know this isn't the sort of inspirational fluff you're used to reading in forums, but somebody needs to tell you the truth.

    There are millions of gifted professional writers out there. YES, millions, and The Internet is filled with countless would-be writers and billions of pages of content. This is your competition.
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    • Profile picture of the author tasari
      Originally Posted by anay View Post

      Forget about content. Your first step should be purchasing a premium domain from sedo.com (budget: $100K to $300k).
      Your kidding right ? That is a waste of your budget, domain names have much less value these days, keep it short if you want people to remember it, but often sites are found with searches and bookmarks ;-)
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    • Profile picture of the author wolfmmiii
      Originally Posted by anay View Post

      Forget about content. Your first step should be purchasing a premium domain from sedo.com (budget: $100K to $300k).
      stop... seriously. you don't need a $100k+ domain name. that's just a dumb statement...
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      • Profile picture of the author anay
        Originally Posted by wolfmmiii View Post

        stop... seriously. you don't need a $100k+ domain name. that's just a dumb statement...
        dumb people think so. One of my friends bought housing.com for his real estate portal for more than 1M bucks a few years ago, now he's rich as well as dumb. So, your statement isn't fully incorrect. Most folks don't realise that a premium, costly domain/biz name could be a potential GAME CHANGER, giving you tremendous competitive advantages.
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        • Profile picture of the author wolfmmiii
          Originally Posted by anay View Post

          dumb people think so. One of my friends bought housing.com for his real estate portal for more than 1M bucks a few years ago, now he's rich as well as dumb. So, your statement isn't fully incorrect. Most folks don't realise that a premium, costly domain/biz name could be a potential GAME CHANGER, giving you tremendous competitive advantages.
          How much do you think amazon.com originally cost?? ebay.com? cnet.com??? huffingtonpost.com?? linkedin.com??? johnchow.com????

          the list goes on and on

          you are extrapolating ONE example and making it into the norm

          u dont need a $100k domain to be succesful
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    • Profile picture of the author Frank Donovan
      Originally Posted by anay View Post

      You're trying to enter into a very crowded and competitive non-profession: Blogging. the vast majority of bloggers make peanuts and have close to zero market share.
      Except the OP never mentioned blogging. Read the thread again.
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      • Profile picture of the author anay
        Originally Posted by Frank Donovan View Post

        Except the OP never mentioned blogging. Read the thread again.
        What's blogging? Can you please elaborate a bit, please? Is Huffington Post a blog or an authority site? OR both? I'm clueless.
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        • Profile picture of the author Frank Donovan
          Originally Posted by anay View Post

          What's blogging? Can you please elaborate a bit, please? Is Huffington Post a blog or an authority site? OR both? I'm clueless.
          So you don't know what blogging is, yet you describe it as "a very crowded and competitive non-profession"?
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          • Profile picture of the author anay
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            • Profile picture of the author wolfmmiii
              Originally Posted by anay View Post

              Don't get me wrong. I'm not the least bit surprised by your post. Since the beginning of civilization, the overwhelming majority of people have been followers of the status quo.

              I am going to throw in some free advice for you. Think I'm kidding? No way. I'm totally serious.

              Do you know what your problem is?

              Either some parts of your brain haven't evolved in millions of years OR it could be the massive amount of self-serving groupthink flooding the WF and other IM forums with illogical nonsense written by narcissists that would make Socrates and Plato turn in their graves. Both could be true, as well.

              If that boggles your mind, it should.

              Look, I'm not asking you to follow or even listen to me. I've got no skin in this game. I'm just telling you to quit following the crowd and challenge the status quo. If you want to become a true marketer, a real business leader, learn to question things. That's what separates real businessmen from the pack.

              If you could understand 1% of what I have tried to say, I would gladly give up writing about this stuff and consider my mission accomplished. No kidding.

              You didn't answer my question so I'll repeat it again....

              How much do you think amazon.com originally cost?? ebay.com? cnet.com??? huffingtonpost.com?? linkedin.com??? johnchow.com????
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  • Profile picture of the author Sarataylor1
    Banned
    Making The High Authority Site In These is impossible In this Budget. You Should Increase your budget and time frame to make high-rank site.
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  • Profile picture of the author Sarataylor1
    Banned
    An authority site wants Highly Budget. The budget you should be mentioned in your question is I think very low.
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  • Profile picture of the author Sarataylor1
    Banned
    I Suggest You Should Start Your Authority Site With your Budget That is 1000$
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  • Profile picture of the author Pdomain
    Banned
    Authority keeps you apart from the crowd, which you need to success in on-line business, and it is also SEO friendly.

    But make sure you will be caring for your traffics, not miss-leading them to build the trust.

    And yes, you don't have to pay 100K for premium domain names, $10 is enough. Even you get in $1.99 with some discount coupons. You just need to be a little creative...
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  • Profile picture of the author JohnMcCabe
    Let's look at this from another angle...

    The OP plans to build a site and sell banner ads. In other words, he wants to sell attention.

    As Yukon pointed out, you don't need authority. You need eyeballs. Lots of them.

    Create tools, like mortgage calculators or amortization calculators, but surround them with copy that positions them for a specific niche or micro-niche. Provide some copy on how to understand the results.

    Aggregate other peoples' content, cherry-picking content that is relevant to the niche or micro-niche. One source I follow does list posts almost exclusively, linking to 5-10 content pieces (Yukon, I'm trying hard not to use that 'A' word you don't like) along with a sentence or two about what people will find.

    Accept guest posts from actual authorities, like financial advisors.

    Lots of ways to get content without hiring people to write articles. (Sorry, Yukon, it just slipped out...)

    You don't have to BE an authority with your proposed model. You can borrow authority.

    What you need is to be helpful, easy and popular. You need eyeballs, and the right kind of eyeballs. For example, if you somehow build an "authority" page visited mostly by folks from India or eastern Europe (no offense intended), your page isn't going to be very attractive to a retirement planner in Paducah, Kentucky.
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  • Profile picture of the author Pdomain
    Banned
    You know authority means you are leading in the industry........ you have leading thoughts in the niche you are going to deal in, and then you have to provide as much information as you can find related to the topic to create the authority.

    For example:

    To access internet wirelessly, you need a dongle/modem/

    You can run a website that sells all types of dongle 2g/3g/4g from all brands, also consider problems the users are facing and write blog posts on those problems so that people will know that your donble.website is the best place for all dongle related stuffs, whether it is buying a dongle, troubleshooting the dongle, latest dongle, price guidance or something else, this way you will be able to create the authority.

    And always keep an eye on your competitor, try to deliver the best services to be authoritative....

    If you think that your competitor is ahead of you, try to make an arrangement to advertise your website on your competitor website, if it is not possible try advertising on other relevant places....

    Also cover the promotion stuffs with the help of discussion, which doesn't seem that you are advertising your stuffs....... you just need to mix your brand with other top brands to be counted in top 3/top 5/top 10
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  • Profile picture of the author vishwa
    Site age also depends when judging about a site's authority. so, you have to be patient to make your site a authority website online. Investing a lot of amount does not bring you anything. People won't trust a site that is few days or months old. So, you have to build trust among your users.
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