IKEA and brand empathy

by WF- Enzo Administrator
1 replies
Here's a video from IKEA, shot by their employees and which captures special moments at homes, a perfect example of brand empathy showing solidarity and connection to their customers, but also a reminder that people flock to IKEA to amp their homes.

#brand #empathy #ikea
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  • Profile picture of the author agmccall
    I am pretty much sick of these "solidarity" videos.

    al
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    "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

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