Clickbank revenue VS FB ads cost

by 5ky
2 replies
Hey guys, I'm trying to calculate how much revenue I should make per month to reach my monthly profit goal and I would appreciate some help.

I've been working as a clickbank affiliate for the last couple of months. After initial success and profit, the main product I've been promoting got zero sales in January and now February, so I decided to do the review of everything.

I use FB lead ads for list building + an offer on the lead magnet TY page. Then I use ActiveCampaign for email marketing.

My goal with this side-project is $2500 of profit per month.

My fixed cost is $45 for AC and variable cost is FB ads.

I guess I need to figure out my Cost per Hop. Calculating Cost per Hop via FB is easier, and it seems to be $0.41-$0.54, but how do I get Cost per Hop via AC? One lead can make a Hop more than once.
#ads #clickbank #cost #revenue
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  • Profile picture of the author writeaway
    Promoting a CB product directly through FB ads will be VERY EXPENSIVE and depending on which product you decide to promote, MIGHT LEAD TO FAILURE....

    There's a workaround though

    Promote content that is 1 step before the conversion stage

    You can get cheaper FB traffic with this type of target

    Use those pages to get email signups

    Sell through your list

    Why?

    You get more bites at the apple
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    • Profile picture of the author 5ky
      Originally Posted by writeaway View Post

      Promoting a CB product directly through FB ads will be VERY EXPENSIVE and depending on which product you decide to promote, MIGHT LEAD TO FAILURE....

      There's a workaround though

      Promote content that is 1 step before the conversion stage

      You can get cheaper FB traffic with this type of target

      Use those pages to get email signups

      Sell through your list

      Why?

      You get more bites at the apple
      Thanks for your comment.

      I actually use FB lead ads to give them a lead magnet. Once they request it, they are sent to a thank you page that tells them their report is on its way, but also they can learn more about the complete solution, once they click the CTA button.

      Those Hops (of somewhat Warm audience) cost me $0.40-$0.50 per Hop.

      Within Clickbank there is Initial earning per Hop (it's EPC, right?). If it's $0.74, it means my cost per hop should be below that.

      But how do I calculate my Total Cost per Hop? Because I get hops through email sequence too.
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