How To Do Market Research / Smaller Sites

Personally, I wouldn't. but, with that said, why would anyone want to focus their efforts on sites that only get a few clicks per day. Most of this type of site will probably be gone in the near future anyway.

You might be better served to check out youtube channels. You can see views and subscriber numbers. Plus, if the youtuber has a website then all the better.

al

Maybe your idea of little traffic and mine are not the same.


But, say, I am the owner of a site that gets 120 visitors a month and I net $20 per sale. So, I basically make $20 to $60 a month, average over a long period $28.



If you're not sending me buyers, I really don't have money to give you for your secret sauce.


If you send me buyers, I really don't have money to give you for your secret sauce.


Yeah, I know. Logic says new buyers is an investment, not an expense. But I'm your average low traffic site owner... I have not figured that one out yet.


And, even if I have, how do I convince myself to give YOU my little money?


Note: my numbers are, in my opinion, still very optimistic.


Why do you not go for sites you find at the bottom of page 1?


Google search results do this, more or less:
30% of searchers go to #1.
12% go to #2
8% go to #3.
7% to #4
6% to %5
4% to #6
3 to #7
2.5 to #8
1.5 to #9
2.5 to #10.


The rest go to page 2 and lower.


So, the last 4 or 5 on page 1 seem like the sweet spot for you for keywords that get a few hundred searches a month.


Top of page 2 would be good for those that get thousands a month.


Page 3 would be for those that get ten thousand a month... 0.3% of 10,000 is 30 visitors. You have a few keywords like that, you're getting a couple of hundred visitors a month.

You might be approaching your marketing incorrectly. I would start with what people are already looking for. You do this with keywords research. Do this first to see what people are searching for that's related to what you want to do. If you can't find anything, then i wouldn't indulge in this endeavor. If you continue with your plan, you might be building a project (and spending alot of time) that nobody is interested in saying YES to.

Uber Suggest is a good tool to use to get insight on your competitors

Well i dont understand why you want to target low traffic sites ? I think its better to focus on keywords on your niche and to run some paid traffic or free traffic like social media

You never know, sometimes low traffic sites also pull up.

It's an untrivial idea for monetization actually. I believe you will be succeeded at this idea in case you will manage to find appropriate target audience. I love retro games, not all but in fact I played them in childhood and basically sometimes play these days.
Search for such people in thematic groups in social media. Choose a particular game and find the community of each of the game. Try to google a lot about a certain game.

To be interesting Pat1991, you have to be interested. This is why interacting on social media is a massively under-utilised resource.

It really helps to have an idea of where your ideal customer hangs out, what are you doing on this front?