A Question about Ezinearticles

by nitesh

Posted: 14 years ago 6 replies

INTERNET MARKETING

Hello Everyone,

What should be a good click rate in Ezinearticles? Please suggest.

Thank You

#ezinearticles #question

Alexa Smith Banned 14 years ago

For me, 17%/18% is good.

My average CTR, about 15 months ago, used to be between 35% and 40%. That wasn't so good at all. I was attracting a lot of clicks-through but I didn't make nearly as many sales.

I made some significant changes in the way I write articles. As a result of those changes, my average CTR, across 8 different niches, gradually went down to just under 20% (where it is now), and my income went up consistently at the same time, in all those niches.

Remember that you're trying to get opt-ins and sales, not "clicks".

CTR isn't a meaningful way of monitoring what's going on. If you're in business to make money, count the money, not the clicks.

Although it's obviously true at the reductio ad absurdum level that 0 clicks will produce 0 sales, going about article marketing by trying specifically to increase one's CTR can really be a huge mistake. It's responsible for a lot of people's failures.
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PeterSparks 14 years ago

Just as Alexa said it is not the CTR that counts but it's all about conversions.
We don't want just visitors we want buyers.
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talfighel 14 years ago

I don't think it really matters if your article gets a lot of visitors. As long as people go to your resource box and click on your site. You can have 1000 people view your EZA article, but if no one clicks on your link, then it is not so good, right?

I think that making a very attractive resource box will for sure increase your chances of more and more people clicking on your link so you need to make sure that your resource box is attractive to people who will want to click on your link.
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mikeevee 14 years ago

What is just as important is that your article spreads as far and wide as possible. Get it right and you will find a snowballing effect. I've just about perfected this now and its explained on an older thread on Warrior.

There's a good explanation of the method here too:
Article Marketing for Killer Results » Link Building Tools - Free Search Engine Promotion

Basically it involves creating a set of links from other article directories back to your site, and to the EZA article. This works surprisingly well and the traffic just keeps increasing long after you stop.
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- Alexa Smith Banned 14 years ago
  
  Originally Posted by mikeevee
  
  Basically it involves creating a set of links from other article directories back to your site, and to the EZA article.
  
  Links to the EZA article is something I would never do.
  
  I make backlinks to my site, and build up my own property, not other people's properties. This is why it's so important, as explained in this thread, to put the articles on your own site first and wait for them to be indexed there before submitting copies of them to EZA at all.
  
  I want to use article directories to get traffic from them, not to send my traffic (i.e. produced by my backlinking efforts) to them. That way, I'd just get what's left after their AdSense has taken a share - no thanks.
  
  Also, I don't want EZA to outrank my own site for my own keywords, and with their high page-rank they very easily will if I start sending them extra traffic I could be sending to my own site instead.
  
  It's true there can be a potential short-term gain in backlinking to your EZA articles, and that's why it tempts so many people and leads them astray. In the longer-term, they can actually be shooting their own site in the foot, to some extent, though: it's a very short-sighted approach, compared with some of the alternatives.
  
  I much prefer attracting that traffic to my site, gradually building it up into an authority site.
  
  Thanks
  
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  connorbringas 14 years ago
  
  Well click rate does kind of matter..I think that traffic could increase your SERP of the article. But other than that its all about the sale
  
  Thanks
  
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