A GREAT suggestion for Mike Lantz - What do YOU think about this??

by 30 replies
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Hi guys,

I'm starting this as an open thread because I think the idea is so great and I think others might have some great ideas to add.

If you're like me, you buy a lot of WSOs.
If you're like me, you pretty much hit the enter button the moment you see a certain warrior publishing his next WSO - because you know they will deliver QUALITY no matter what.
If you're like me, you also buy pretty much all WSOs on a certain topic - because you might not be the most "active" warrior in the forum, but are busy in your industry and want to stay on top of what's happening, so the few bucks every other day are part of your "education".

So what I suggest is the following - and I hope Mike will read this and other warriors will add their great ideas:





I see two very simple options here:

a) auto-buy all WSOs from a certain warrior
b) auto-buy all WSO of the days

And, there would be another great benefit:

If you would auto-buy something the moment a WSO is published, you'd be sure to get a lower price for WSOs with increasing prices. I'm in a different time zone here in Switzerland, so I sometimes wake up just to see the price doubled or tripled.

So let me know guys - what do you think about this?

All the best,
Robert


#main internet marketing discussion forum #autobuy #great #lantz #mike #suggestion
  • Sounds like a great way to increase refund rates and create a lot of headaches for authors and buyers.
    • [1] reply
    • Christopher, definitely a point to take into consideration.

      However, knowing that most people are simply too lazy to refund, the balance would most likely be positive IMHO...
  • What would be a better option is one click buys or something similar. Warrior plus could setup a buying agreement with you, so you could click buy,they charge your paypal account and you go straight to the download page. Like godaddy, or steam (gaming platform)
    • [1] reply
    • You mean like Fiverr does? Really like the idea!
  • Surely this is a joke?

    Automating such purchases is one of the stupidest ideas
    I've seen.

    Putting vendors in charge of your business is like putting
    kids in charge of the candy store.

    The purchase of business assets, education, materials
    and resources should be decision made on the needs of
    YOUR business.

    Please, quit this silliness and start thinking like business
    people.

    John
    • [ 7 ] Thanks
  • Banned
    Guess I'm not like you. I would never auto-buy anything except hosting service renewal.
  • How much marketing stuff do you really need to succeed? Even if an author did have good products, what are the chances that every single thing would apply to your particular business model (or if you could even use it at the exact point in time it was released?).

    Sounds like a good way to drain your PP account.

    Get yourself familiar with Google search, basics on setting up websites, and doing the SEO dance... problem solved!

    - Dean
    • [1] reply
    • Hi Dean,

      point taken. I'm sure that is not something that would fit anybody, and certainly this is not something I would recommend to somebody just starting - information overload will be inevitable.

      But have a look at the other side - I, for example, have some business models work for me and generate a stable income. But I really *love* anything related to marketing, and I'm alway eager to find new ideas, new inspiration, try out new stuff and perfect the things that I'm already doing.

      So spending 10, or 20, or 50 bucks on that every day it's something that's totally fine with me, even if I know that real "golden nuggets" are once you've reached a certain level of experience...
  • @John

    No joke at all, and allow me to say that you can be sure I'm not only thinking but doing business on a daily basis, and I did quite well so far ;-)

    I'm not talking about putting vendors in charge of my business.
    I'm talking about allowing "trusted" vendors to provide me with valuable information that I'm happy to pay for.

    Do you happen to coach people, maybe on a regular basis? That's other people "auto-buying" your opinion.

    Do you have a membership site for info products? That's people auto-buying your content.

    Are you a member of a chamber of commerce and get their monthly magazine (paying hundreds, if not thousands a year), just to get the "latest" industry information?
    That's you auto-buying information.

    So why would it be "stupid" if I say: If I know person X publishes valuable information on a regular basis, and I've had enough opportunities to evaluate this person - then I'm fine with buying his stuff automated?

    Of course, there would need to be some measures to prevent selles from scamming auto-buyers - such as limiting the maximum number of "sales" per vendor per month; only allowing trusted vendors with a certain repurtation to opt for "auto-sales"; an option to set maxium price thresholds; etc.

    But that's why I started this thread :-)

    Greets from Switzerland,
    Robert
    • [2] replies
    • Don't take this the wrong way but i'm guessing your here to make money online. Stop buying WSO's and start taking some action, you will feel better for it. BTW you live in a nice country, I used to live in Nyon.
      • [1] reply
    • How do you know you're happy to pay for something when you
      won't even know what you're buying?

      Yes, but I offer potential clients a free no-obligation coaching
      call first. Then we can jointly decide if there's a good fit between
      their needs and my coaching.

      Sure, but there's an implied "contract" that I will deliver a specific
      and agreed type of content in that membership site. They are not
      signing up to get random grab bag of mystery products.

      Because you are giving away the control of your buying decisions.

      Because you are buying blind.

      Because you are creating an automated impulse buy.

      Because you should have a business plan that drives your business.

      John


      • [ 1 ] Thanks
  • I think I agree with John Taylor.
  • No. Just....No.
  • No offence, but this is a ridiculous idea, it would create way more headaches than benefits.

    Sure, you might buy a lot of WSOs on a certain topic like you mention, but do you really want to just "auto buy" a WSO from a totally unknown author, just because it matches with the topic in your settings?

    I think that's a little crazy to be honest.

    I do however get that you always buy WSOs from certain authors, i think many can attest to doing the same.

    How about this then; you simply setup a deal privately with these WSO authors?

    approach them via email or PM, and setup a deal. I'm sure most authors would be happy to make a few guaranteed sales on all their upcoming WSOs.

    Again, not trying to be nasty, just really couldn't see this working as a reality.
    • [ 1 ] Thanks
    • [1] reply
    • I don't feel offended, we're here for discussions aren't we :-)

      I agree that the "buy all topic-realted WSOs" is a little on the edge - probably the only realistic options are buying "author-only" and maybe "only WSO of the day".

      But I love your private deal idea! Never thought about this....
  • I agree with John as well. Doesn't sound like a very good idea. Why not create and make money instead of all that buying and spending money?
    • [1] reply
    • Please add me to your Autobuy list.

      From tomorrow I will be publishing 20 WSO's a day.

      Oh, and please make sure your limit on Paypal/credit card is over $5,000 per day because all my WSO's will cost at least $197.

      Right, I'm off to book a 6 month holiday in the Bahamas


      Martin
      • [ 3 ] Thanks
      • [1] reply
  • I vote for this one goes back to the drawing board.

    Not a great idea, in my opinion.

    But nothing wrong with getting it out there!
    • [1] reply
    • ah the drawing board.

      Sometimes one step back is really one step forward. Take stock and start again.
  • Interesting idea but I think John Taylor has been the voice of reason on this one.

    Lately I've already been buying far too many WSO's - more than I've been able to consume and use - I shudder to think what could happen with an "auto-buy button" - I imagine that would be an extreme wealth hazard...
  • Hey murokoma,

    Thanks for the suggestions and thinking of new ideas. I have to agree with the naysayers on this one, as implementing such a system would be far more trouble than good.

    It may at first light look good for sellers, buy where is the upside for buyers? Since buyers can be immediately notified of new WSOs by certain sellers and the WSO of the Day, they already have the opportunity to look at new offers and buy them if they so choose.

    So, basically, this system is already in place except for the clicking of the "buy" button, and I think it will stay that way.

    I do believe that there are clearly situations where something like this is useful, if there is some sort of club or membership, and I also agree that purchase agreements for one-click buying could be helpful.

    I am actually working on some updates to the payment system that will allow for easier purchasing, so keep any eye on that.

    Thanks again, I always appreciate comments and ideas, so feel free to keep them coming.

    Have a great day Warriors!

    Mike
    • [ 1 ] Thanks
  • I like it.

    I'd add a couple of nuances:

    1. The auto-buyer gets a big agreed-upon discount
    2. The seller has to qualify - some kind of record of successful WSO's in the past

    It's really a win-win for buyer and seller. Seller knows for sure he'll get some dough up front, and buyer knows he'll get a steep discount. I think the pressure will be on the seller to make sure the products have great value, lest he lose his auto buyers.

    It would likely be more programming trouble than it is worth to implement, but the board owners could charge a pretty nice fee to offer this, and it would be worth it to the sellers.

    I like the thought process Robert has instigated here. A satisfied customer is the easiest sale to make. All salespeople gravitate toward a 'love-em and leave-em' attitude toward past customers. I went back through my sales data over the past 6 months and was pleasantly surprised at how much repeat business I'm actually getting.

    Another interesting trend I noticed concerning refund rates: the refund rates for users buying off this forum are MUCH lower than those from my affiliate or who buy straight off my blog.

    I think this idea would be a good way to reward loyal customers and help sellers build trust relationships; but, of course, it would likely be heavily abused, like many community-building ideas often are.

    Thanks for a good thread, Robert.
    • [1] reply
    • @cringwall

      Hi Carl,

      thanks for commenting. You are exactly one of the persons I had in mind when coming up with this idea. We had a brief chat a while back over at the BLF - you know that I've purchased all of your products so far and even asked "what else do you have?", simply because they always implement great ideas and are technically way above average.

      There are several experienced warriors that I buy "blindly" from - some guys with more technically-oriented (and more expensive products) like you or Kok Choon for example, and they there are guys on the other hand who always deliver high quality content that is more on the "strategical" side, bring up new points of view etc. like the Rhodes brothers, Calvin Woon, Holly Cotter... just to name a few.

      Even if these might not bring up an unheard-of idea every single time - still always a good read, new ideas etc.

      What I probably overestimated was that many warriors and especially so-called "newbies" would struggle financially with a "subscription" service like this.

      Well, probably just as redicelander said - back to the drawing board for me :-D
      Robert
      • [ 1 ] Thanks
  • Hey Mike,

    appreciate your comment, thanks!

    Seems like one of the Idea you fall in love with to see that there's no "market" for it - good to know how others think.

    Thanks everyone for commenting! :-)
    Robert
  • Interesting idea but I also agree with JT.

    I can't imagine ever feeling like auto-buying WSOs would be a good idea.

    They're supposed to be 'Special Offers' (hence the SO in WSO) rather than a forum for subscriptions services.

    Perhaps there's scope there for a special subscription offers section in this forum for people that offer services, but people who do that are already offering subscription options so I'm not sure there's a need there.

    I definitely wouldn't buy all WSO of the days. I rarely buy those at all anyway though.

    I can see how a complete newbie might like to follow one particular person but still, it doesn't make sense just to blindly sign up to buy anything that someone releases.

    The whole point about buying WSOs is that you should already have a need to fulfill when you see an offer that fills that gap in your business, not just to buy stuff for the sake of it without even looking whether you need it or not.

    Even though I have a lot of friends here and there are people who I respect and buy stuff from - I still wouldn't just blindly buy their stuff. I don't have time to make use of it all and I think most people need more focus rather than getting distracted by random new stuff from people.

    Andy
  • Gotta say I'm not feeling this. IF there's warriors knowing that they've already made sales regardless of the quality of the product, there's going to minimal effort going into some WSO's, and people getting ripped off.

    Plus, I don't think anyone would use that function anyway lol

    Murokama, Perhaps a better idea would be for a sort of, "ALERT" function, where you are notified by PM everytime a certain warrior releases a WSO, or if one pops up in a certain topic?

    All the best.
    • [1] reply
    • This magic function exists and is called ...... <drumroll>....
      "WSO Alerts"
      • [1] reply

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