Article Marketing Vs Blogging

Even if article marketing works well, you are just using your effort to make the article directory owner rich. So the best use of your content will always be to use it on your own site. It's easy to lose the visitor on an article directory.

But by blogging on your own site, you can monetize your site in ways that keeps the visitor on your site.

Also in an article directory the reader has to read through the article before he/she clicks your link. But if it's blogging on your own site, you can use all sorts of methods to make a sale. (Banners. popup ads, subscription forms etc)

Those are just a few of the many advantages of blogging. So go for blogging... With blogging, you are indeed building up your business not someone else's.

Dr.Spencer Jones

As you have said most of us have made the article directory owners rich by submitting innumerable number of articles. We will be all the more happy if we do receive quality backlinks in return!

I dont think article writing is dying. Spam articles are however. High quality content will be rewarded.
Get the keyword choice right,high quality unique content and link it with your website, and you will improve your search engine rankings

I don't understand the question.

It's not as if they're alternatives.

What would be the purpose of doing article marketing without blogging (or something very similar to blogging)? The whole point of article marketing is to attract traffic to your website. Those websites are typically "blogs", I think?! At the very least, however you define "blog", they're "regularly updated websites" anyway, by definition, if you're producing articles, aren't they?

On the contrary. As an ever-growing number of professional article marketers have been explaining here so consistently over the last year or so (roughly since the start of Google's "Panda updates"), in about 100 threads on the subject, article marketing is consistently thriving, expanding, become more profitable and becoming slightly easier.

Article directory marketing, on the other hand, has virtually faded away altogether. But that's history, not news. (It was only ever a "latecomer" to the "content marketing business" anyway - and based on a complete misunderstanding about the purposes and functions of article directories; it was never really going to survive, and had already more or less floundered when I got online, as long ago as 2008).

That isn't "article marketing", Prasanth. There's no point in trying to use article directories for their own backlinks. That isn't what they're there for at all: http://www.warriorforum.com/main-int...ml#post5068872

The words "article directories" and "quality backlinks" don't really belong in the same post, let alone in the same sentence.

Why not use both? Article marketing is a great way to boost your IM blog. Of course, the key is quality content. If you continue to provide high quality content, you'll get the results you want.

I think you should do both. Panda may have hit the article directories hard but in some niches, you can still remain incredibly profitable. Blogging is a great way to start earning some money online. So find time to squeeze both into your marketing strategy.

Both! You win, they win, so what??

I agree with what most of you have said but then let me make it plain. I don't want to use the word 'article directory', instead I would like to use the word 'article marketing' through submission of articles laden with backlinks, right? Now please tell me whether I am wrong in my observation that the quality backlinks from articles submitted to article submission sites has dropped down. Again I would like to reiterate that blogging is quite different from article writing in the perspective of submission to various sites! Blogging can help build links all by oneself!

Alexa Killed it PERIOD! But I always looked at articles as another form of traffic not backlinks or anything like that well at least that is what I was taught and made sense to me?

Well I think the day is not far off when all traffic to any principal website would come directly from the related blogs run by the owner of the principal website!

In my opinion, blogging is the best way if you want to build trust and brand position for long term

My two cents worth would be to combine both article marketing and blogging together!. To me article marketing and blogging serves a different purpose. Article marketing is more one sided in terms of interaction. The readers read and then the backlink brings the reader to the ultimate intended website.

Blogging will serve very well for creating a brand name for yourself. Although article marketing also serves the purpose of creating a brand for the pen name. The effect I feel is lesser than that of blogging. None-the-less Article marketing is still very important.

I like the concept of blogs as it can offer more personal touch and can provide much credibility. But thats just my thinking.

its important you keep going with both,
blogs are always useful as at the end of the day you are the owner.

I recommend you use both article marketing and blog posting, doing so will provide huge traffic. But either way you can use both for different purposes as well.

Kindest,

Adan

Alexa Smith and Joe Robinson have really done their best in dispelling my doubts apropos the purpose and the definition of article marketing. I thank both of them profusely. This is what the counsel of experienced WF members can do to the confidence of beginners in IM like me. May victory be unto IM!

According to Google algorithm and Google needs both are necessary. But question is that who is effective that i would like to say that article is best according to Blogging. I am not saying that blogging is not good for website i am saying that articles submission is very effective for ranking and unique visitor's.

So you should do work for both but about effective article is more effective. You can create more links in article and you can describe about author in author bio section. So in these field its effective.

hai
1)Article Marketing..
In this type a webmaster writes an article (like this one) and submits it to an Article Directory so that others can read it. At the end of the article the authors write a small bio just like a text ad with a link pointing to their website. If the reader likes the article he may (or may not) click on the link in the resource box to visit the website for more interesting information. This creates a new unique visitor.
In most case such article come with free reprint rights. This means that other webmasters looking for fresh new content have a permission to place this article on their website provided they retain the author's information with a live hyperlink to the author's website.
This is considered the biggest advantage in article marketing. If you write enough article then the traffic coming to your website can have a viral effect overtime. Very well written articles have a capacity to bring traffic years after the articles have been written.
2) Business Blogging..
Blogging comes in various forms and various platforms. Many people think a blog as an online diary. They just keep a record of their daily life activities. However many marketers have started to look blogs as a business promotional tool. A regularly promoted and maintained blog can bring a lot of traffic to any website.
But then why have I compared article marketing and business blogging? The reason is simple; both must be done on a frequent basis. it's no use writing just one article and expecting big results with your online business. Also just setting up a blog at your website and not updating it with new content on a regular basis is worthless.
The only difference between these two is that the articles that you write don't reside on your website but in an article directory. This has an advantage that they get a much broader publicity. On the other hand the articles you post on a blog reside on your server and might take a longer time to bring traffic.
Because of the frequently updated of blogs and article directories, search engines loves both of them and might include the articles from these two into their search results for extra and free traffic.
thank u

I personally would rather add content to my site than to an article directory as you have control over your site more so than on an article directory.

However it does not hurt to add the occasional article to directories, but for me personally I don't bother

If you are asking ...should you put more effort in blogging or article marketing - it's blogging by a long shot. I'm not saying that quality articles are bad - because that's not the case. But article spinning/spamming is a short term strategy.

I guess blogging is more effective, since most syndication sites these days are greatly hit by the recent google update.

prasanth,

Mike was not calling you out personally, or accusing you of being a spammer. He was making light of the fact that the same questions pop up in a sort of endless parade; and for every one person that we educate on the matter, two more seem to take their place.

No one is insulting you, we just need sarcasm and humor to get by lol.

I would think that blogging on your own website and creating your own following is best because no one can take this away from you!

But also Article marketing still can be effective for backlinks to add to your diverse portfolio and also to get some website traffic as well.

As long as the internet revolves around content, then I think article marketing is not going to die.

-Omar

Blogging as it has a stronger chance of getting ranked and making the content stick.

write articles for your own blogs or niche and make money

I forgot to mention about one great advantage of blogging. Well, internal linking is what I want to emphasize here. If you can link your website or blog internally then you would get the organic traffic you are dreaming about with great ease! Any comment on this Alexa, Mike and Joe?

I think they are both useful yet on different aspect. Blogging is useful if you want to drive more traffic on your own site. On the other hand, article marketing is useful to improve your ranking on search engine.

I think article marketing & blogging both are helpful to get ranking & traffic respectively. But article marketing takes time and blogging is a faster process for back links.

I use both in my marketing. In some niches article writing yields great results. IMers think you have to rank high to get traffic from articles and it simply isn't the case. In some cases your prospects are browsing the article directories for info and they will find your articles. Blogging is incredibly lucrative IF you do it right.

I think they are two sides of one coin, but blogging assures you that YOU reap all of the benefits instead of other site owners.

Sorry Mike; but Caliban would have said something much more sarcastic.



And my smiley's bigger. I win for the day.

Prasanth5

I feel that in no way shape or form, will article marketing ever be dead for the simple fact that, most marketers use article marketing to drive high amounts of traffic to their websites, affiliate offers, etc, and most of us marketers use article marketing to build our email lists, so I really feel that article marketing is here stay

I agree with those who say to do both! Articles I wrote four years ago still drive traffic to my affiliate offers. It is really two different animals. Blogging keeps the spiders coming back to your website and if you rank for the terms that your blogpost is written about, you will continually have fresh traffic. It is a win-win.

This gives rise to another question. Can personal blogs that are short of meaningful articles but on the other hand are laden with personal anecdotes make money to the owner? Yes, only through the advertisement blocks and not through articles! This goes to show that article marketing and blogging can be different if they are allowed to be!

Okay, I am retiring from this thread now. Thanks for all those that have participated with enthusiasm and expertise, thanks.