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What is the best way to choose a profitable niche?

by RebelMVP
44 replies
Niche selection seems to be my #1 obstacle.

I have read several ebooks and multiple blog posts about how to choose a Niche, but I still seem to be stuck.

I frequently read Pat Flynn's website and not even that has helped.

Can someone help me? Do you have any advice or suggestions? Any resources that you can point me to?

I just want to find a good Niche and get started with an online business.
#choose #niche #profitable
  • Profile picture of the author writeaway
    Here's what I do and teach:

    1) Use Google keyword selector tool or market samurai to find keywords that have ALL the following attributes:
    high CPC rates
    low number of competing pages
    decent search volumes
    have commercial appeal

    2) Cross reference those with Twitter. See if there are tweets indicating a market for the items you found on step 1

    3) Build deep content pages with an auto responder element (via email address or email collection box)

    4) Upsell members of your list to a membership site for specific information or just send them relevant products you're pushing as an affiliate.
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  • Profile picture of the author Alex Blades
    Your could what writeaway said, or stick with the Health, make Money, and Dating niche
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    • Profile picture of the author RebelMVP
      Originally Posted by Alex Blades View Post

      Your could what writeaway said, or stick with the Health, make Money, and Dating niche

      Are those the best?
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      • Profile picture of the author Alex Blades
        Originally Posted by RebelMVP View Post

        Are those the best?
        Pretty much, they are billion dollar niches with tons of sub niches, but there are many other niches that are also lucrative. When you think about most people worry about their health, money and if they are going to get some pie

        If a restaurant can make money selling dirt pudding, than you can make money in virtually any niche..
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      • Profile picture of the author writeaway
        Originally Posted by RebelMVP View Post

        Are those the best?
        Weight loss is a beast of a niche. The key is to build an organic list using your own network of blogs. Building your list from others' lists might not produce decent results. At least not enough to recover the amount you paid to build your list in the first place.
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        • Profile picture of the author RebelMVP
          So what is the best way to drill down into a sub category of a bigger Niche?

          For example, if I put Health into the Google Keyword Tool it does NOT show me other keywords like Nursing or Dental assistant etc...
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          • Profile picture of the author Alex Blades
            Originally Posted by RebelMVP View Post

            So what is the best way to drill down into a sub category of a bigger Niche?

            For example, if I put Health into the Google Keyword Tool it does NOT show me other keywords like Nursing or Dental assistant etc...
            Sub niches for health: Male enhancement, anger management, weight loss, 6 pack abs, firmer but, pimples, cure yeast infections naturally ETC...... There are literally thousands of sub niches.
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            But I knew the one thing I might regret is not ever having tried. "

            ~ Jeff Bezos

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            • Profile picture of the author RebelMVP
              Originally Posted by Alex Blades View Post

              Sub niches for health: Male enhancement, anger management, weight loss, 6 pack abs, firmer but, pimples, cure yeast infections naturally ETC...... There are literally thousands of sub niches.
              But how do I find them?
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              • Profile picture of the author Alex Blades
                Originally Posted by RebelMVP View Post

                But how do I find them?
                I am kinda busy at the moment, but I made you a quick video on how to find sub niches. Hopefully this will keep you busy for the next year or two

                There are software like micro niche finder, that will look for niches for you, but if you don't want to spend money the video below will show you how to find sub niches quick.


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                " I knew that if I failed, I wouldn't regret that.
                But I knew the one thing I might regret is not ever having tried. "

                ~ Jeff Bezos

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                • Profile picture of the author RebelMVP
                  Originally Posted by Alex Blades View Post

                  I am kinda busy at the moment, but I made you a quick video on how to find sub niches. Hopefully this will keep you busy for the next year or two

                  There are software like micro niche finder, that will look for niches for you, but if you don't want to spend money the video below will show you how to find sub niches quick.


                  How to find sub niches - YouTube

                  Thanks Alex!
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                  • Profile picture of the author RebelMVP
                    Alex, in your video I see 10 results when you are typing in Google instant.

                    On my screen I can only get it to show me 4 Google instant results at a time.

                    How can I change this?
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                    • Profile picture of the author Alex Blades
                      Originally Posted by RebelMVP View Post

                      Alex, in your video I see 10 results when you are typing in Google instant.

                      On my screen I can only get it to show me 4 Google instant results at a time.

                      How can I change this?

                      Lol, smaller screen? I have no idea, maybe check your preference. I am using firefox by the way
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                      " I knew that if I failed, I wouldn't regret that.
                      But I knew the one thing I might regret is not ever having tried. "

                      ~ Jeff Bezos

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                      • Profile picture of the author RebelMVP
                        Originally Posted by Alex Blades View Post

                        Lol, smaller screen? I have no idea, maybe check your preference. I am using firefox by the way

                        I figured it out. Had to turn off google instant.
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                • Profile picture of the author Julia Russo
                  Alex this looked like a good idea--searching in Google---but I am finding that the suggestions are all from searches I have ALREADY made in the past. It is not showing other peoples suggestions--just MY history of search.
                  The only place I find it useful is in searches I myself have never made and those are very few :-).
                  For anyone who is not as vigorous with their searching, this would be a good place to look (or use a fresh computer!)
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                  • Profile picture of the author Alex Blades
                    My cookies,cache,search forms clear everytime I close my browser, that is probably why it is showing your searches. I always clear them myself to keep my browser from slowing down

                    Originally Posted by Julia Russo View Post

                    Alex this looked like a good idea--searching in Google---but I am finding that the suggestions are all from searches I have ALREADY made in the past. It is not showing other peoples suggestions--just MY history of search.
                    The only place I find it useful is in searches I myself have never made and those are very few :-).
                    For anyone who is not as vigorous with their searching, this would be a good place to look (or use a fresh computer!)
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                    " I knew that if I failed, I wouldn't regret that.
                    But I knew the one thing I might regret is not ever having tried. "

                    ~ Jeff Bezos

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          • Profile picture of the author onSubie
            Originally Posted by RebelMVP View Post

            So what is the best way to drill down into a sub category of a bigger Niche?

            For example, if I put Health into the Google Keyword Tool it does NOT show me other keywords like Nursing or Dental assistant etc...
            At the high level research I check out magazines.

            It is better to go to a good magazine store so you can actually flip through them, but surfing magazines.com can give many ideas.

            Magazines run on tight margins and advertising. If there was no market with money and no advertising, the magazine wouldn't exist.

            Magazines do extensive market research. They are in a very competitive industry and need every trick to retain readers. Look at what they are talking about and how they reach their market.

            Magazines have the best copywriters. Use their headlines and cover blurbs as a swipe file for target words in your niche. Magazines know they only have 5 seconds at the check out to entice the buyer over the magazine beside them. The headlines and cover copy are designed to grab eyeballs.

            When looking at the magazine in your hands (why I prefer a store to online). Flip through and look at the advertisers. Who is targeting this market? What products? What offers? How are they targeting them? What action words and headlines are they using in their advertising? What images?

            I would love a flip through Garden and Gun!

            Articles like "Perfect Southern Food: 26 Great Dishes, 4 unreal deserts and 1 very secret sauce" followed by "How I learned to shoot left handed".
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            • Profile picture of the author RebelMVP
              Originally Posted by onSubie View Post

              At the high level research I check out magazines.

              It is better to go to a good magazine store so you can actually flip through them, but surfing magazines.com can give many ideas.

              Magazines run on tight margins and advertising. If there was no market with money and no advertising, the magazine wouldn't exist.

              Magazines do extensive market research. They are in a very competitive industry and need every trick to retain readers. Look at what they are talking about and how they reach their market.

              Magazines have the best copywriters. Use their headlines and cover blurbs as a swipe file for target words in your niche. Magazines know they only have 5 seconds at the check out to entice the buyer over the magazine beside them. The headlines and cover copy are designed to grab eyeballs.

              When looking at the magazine in your hands (why I prefer a store to online). Flip through and look at the advertisers. Who is targeting this market? What products? What offers? How are they targeting them? What action words and headlines are they using in their advertising? What images?
              Thanks for the great tips!

              Edited by moderator: Is it necessary to make all your comments in bold text? It doesn't make your points any more important and annoys others.
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              • Profile picture of the author RebelMVP
                So then what you are trying to tell me is that the best way to make money online is to do it with keyword phrases that teach someone 'How to' do something?
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                • Profile picture of the author Alex Blades
                  Originally Posted by RebelMVP View Post

                  So then what you are trying to tell me is that the best way to make money online is to do it with keyword phrases that teach someone 'How to' do something?

                  To look for problems people have, and provide them with the solution.
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                  " I knew that if I failed, I wouldn't regret that.
                  But I knew the one thing I might regret is not ever having tried. "

                  ~ Jeff Bezos

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  • Profile picture of the author Victor Edson
    It's common to be over-whelmed, but the best thing you can do right now is not over-complicate 'niche selection' for your first website.

    Take some time to make a good decision, yes.

    Start thinking about what you're interested in though, because you'll be spending all your extra minutes of the day creating content and promoting it...if not, you're doing this wrong.

    An easy way to kill your first project is to choose a niche you're not interested in, because other people said it was a good niche.

    Find something you're interested in, and help people by recommending either your own or affiliate products... that's all this 'IM' stuff is!

    To answer your question about finding subniches, all you have to do is get active and involved in a niche. When you're researching for content to put on your own site you'll come across certain products, ideas, problems or other areas of interest... take a look in the google keyword tool, and you just might uncover some strange sub-niche keyword to create content around that has a lot of searches & very low competition.
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  • Profile picture of the author RachelLily
    Using a keyword tool like Google Adwords Tool, Jaaxy, or any other keyword tool that you use, find out how many people are searching for your micro- niche or micro-micro-niche keyword per month and how many competition are there. What you want is the one with high monthly search and low competition.
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  • Profile picture of the author Malcolm Thomas
    I would advise you to instead choose a niche that you are passionate about. If you enter a niche that you know nothing about just to make money, you will end up usually giving up and failing to stay motivated. Your interest will drop if you fail to see immediate results. If you can instead choose a niche that you are passionate about you will enjoy researching and writing about your niche.And you'd be much more likely to make money in the long run too.
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  • Profile picture of the author NewRiseDigital
    What Victor said, if you want to get into a particular area and stick at it, remember you are going to have to put in the time to get a return, especially at the beginning so you better be passionate about what you're working on otherwise you won't sound genuine when you write content around it. There are plenty of people out there to help in any sub niches, so pick one you're interested in and start striking up some conversations on twitter, niche specific forums, facebook groups etc and see what's out there. Go talk!
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  • Profile picture of the author tomerep
    The importance of a profitable niche to the success of your online business cannot be overemphasized. Every search starts with a keyword and the ability to know which keywords leads to a buy is what will keep you in this business. So do not underestimate the reward of a good niche research, spend the necessary time to come up with a profitable niche and your business will be better for it.
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  • Profile picture of the author TimK06
    Here's a couple tips:
    1. Google
    2. Magizines.com
    3. visit a live magizine stand. Trust me they're wasting money printing it up if there isn't a demand for it.

    I hope you find the tips helpful.
    All the best
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  • Profile picture of the author clever7
    First of all find out what kind of products are being easily sold. Go to Amazon, eBay, Clickbank, etc and see what people are buying. Depending on what they are buying you will find what to sell, and which is the best niche for promoting the products that they are already buying.






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  • Profile picture of the author bsummers
    Identifying your target market and your strategies is the first thing you have to do in your search of choosing a profitable niche for your business; a vigorous research will definitely help you get through the obstacles of this process.
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  • Profile picture of the author djleon1
    What do you want to develop after you find a niche ? Do you want to a site that generates adsense revenue, builds a list or promotes products such as those from clickbank or sell physical products from other markets.

    You can use the adwords keywords tool to brainstorm or you go to clickbank and look at all the different niches they have or for physical products you can look at cj or moreniche and look at all those products, From there you can start doing keyword research based on the products.

    Or can you can do the old reliable and start with something you know and like and build it from there.
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  • Profile picture of the author CsabaSzücs
    Also important to mention that you should check whether that certain niche and the related topics are trending or not and will be popular in the future, too.

    Here is a short list, related to Health, - topics, things, which are related to the Health category and more and more people searched for them (using Google) during the last 12 months in the US:

    partner bpage imps
    norovirus
    advocare
    myfitnesspal
    paleo diet
    flu symptoms
    my fitness pal
    whooping cough
    meningitis
    herbalife

    These are not keywords, however you can use them to find the keywords you need.
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  • Profile picture of the author JG Products Online
    I remember something that I read a long time ago that has always rang true. Go to the supermarket and find the magazine rack. If there is a magazine on it there is a profitable market for it!
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    • Profile picture of the author letsmakeit
      Originally Posted by JG Products Online View Post

      I remember something that I read a long time ago that has always rang true. Go to the supermarket and find the magazine rack. If there is a magazine on it there is a profitable market for it!
      Haha this seems to be a clever trick to finding a profitable niche. Have you done it before? Have you been able to really pick a real good niche from using this method?
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  • Profile picture of the author kayfrank
    1. Write down your skills and interests - choose one that appeals the most
    2. Find out if there are lots of products in this niche (Amazon)
    3. Are there lots of forums in this niche - active ones full of people passionate about this niche

    If so then that will be a profitable niche and you'll be more likely to take the action needed to see success.
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  • Profile picture of the author adamreilly1997
    It's not all about choosing a "profitable" niche. What's the point in choosing a niche you don't like writing about or know nothing about.

    If you know nothing about the niche then the only way you're going to be able to write content is by copying other articles.

    What you need to do is choose a niche you have a passion for! I wrote a guide on this if you would like to view it. Affiliate Marketing Guide - How To Choose A Niche | Adams Marketing Journey
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    • Profile picture of the author swtp43
      What do you want to do?

      Build an authority site which can take month's or years to do, or build small niches sites and get them to a point where they are making $5 to $20 plus a month each?

      Unless your dream is to build an authority site go here and signup; It's FREE! Niche-a-day(dot)com without the hyphens. Scott will send you good niches to look at and possibly find great sub-niches with every day like clock work. Once you get one begin researching it and if it interests you build a site around it.

      If you don't know anything about it, again do a little research and you may find that you do know more than you think. With that your on your way. One caveat, don't go after a niche just for the money. Without an interest in it you'll soon burn out and let it die on the vine. A lot of people say to find something you have a passion for, but in my opinion it is not neccessary. Just look for something that peaks your interest and take it to the bank.

      Another place to find tons of niches is Amazon. Begin with the top level categories and drill down. Again look for something that interest you. If you look on the left side of the page you'll see all their product categories listed. Click on one that interest you and a list of sub categories will open up. Pick one and begin digging. You'll never run out of niche idea's. For a more detailed explanation of this Trevor Dumbleton has a couple of video's on it. They'll cost you $10 but well worth the investment. Save a lot of time and frustration which you can't put a price tag on.

      Find it here:
      http://www.warriorforum.com/warrior-...rketers.html#1

      What was it Spock would say, "Live long and prosper".

      swtp43 (alex)
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  • Profile picture of the author ymest
    Hi there!!

    Information overload syndrome here!

    Just pick one or two niches! Try and find sub-niches within them and get working! Stop reading so much, it gets REALLY CONFUSING and it can definitely put a serious brake on your efforts!

    Pick one you like and one that's "deemed" profitable and work at them REAL HARD! See what it brings, you'll learn more this way than by reading, reading and reading! Trust me, been there, done that!

    Good luck!

    Yoan
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  • Profile picture of the author sal64
    With respect...

    You can drill, saw, nail, cut, glue all you like and even then, there is no guarantee of success.

    Been there, done that.

    Think about it...

    Just look at the sdvice on here and see that everyone is chasing the same goal. In other words, chasing some sort of untapped niche is fool's gold because I think they have pretty much all been discovered.

    Or...

    You can simply go where the money is. Have a look at what's selling in the real world (amazon or Clickbank) and create something that compliments what's popular. Note that I said compliment... not competes.

    BUT...

    Here's a little nugget that changed my world...

    Find yourself a target audience / market that has many sub niches. Pick one and get going.

    Search related forums to see what people are discussing and seeking answers to. BINGO!

    WHY?

    Because you will then be able to keep selling them related products. Cross promote.

    Read that again. Then do as you wish.

    Best of success,

    Sal

    PS: Focus on a market / topic that you are passionate about and build a real business based on all of the above.
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  • Profile picture of the author johnben1444
    I prefer to show people how to hunt for the meat themselves than giving them the meat.

    1. Use the search engine, there are tons of resources and information out there than you ever image.

    2. Search the forums using the search bar, it's very likely that topic have been rehearsed and discussed lots of time.
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    • Profile picture of the author sal64
      Originally Posted by johnben1444 View Post

      I prefer to show people how to hunt for the meat themselves than giving them the meat.
      .
      Hmmmm...

      Kill a man a cow and you can sell it to him.

      Teach a man to hunt and you ruin a lucrative business.

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  • Profile picture of the author MKCookins
    Use google keyword tool and type in the phrase of niche you are looking into. If it has 30,00 or more views per month is is considered profitable.

    Also two websites you can to do are magazines.com and dummies.com. Both places have done extensive research to see what the public is demanding to know.

    So by having a quick look around the top seller books and magazines you have 1000's of profitable niches right there starting at you in the face.
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  • Profile picture of the author vne5
    Try selecting a niche that is something you have at least a general interest in. IMO its gonna be pretty to rank for the big money niches. Plus, If you pick something that is one of your interests, most likely it will be something fairly unique (unless of course you are into, online dating, weight loss, or payday loans). It also make it easier and more enjoyable to create your own content since you are doing it with a little passion.
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  • Profile picture of the author ayu2013
    Go to CBengine, research it, and you will know it, or you can just choose weight loss, dating, make money .
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  • Profile picture of the author Joni D
    Go to sites that list bestsellers (Amazon, ebay, CB, shopping sites etc.)When you find your niche you can cross promote to your list or on your site, like add a CB product, Amazon product and see their suggestions to what others are buying with that product- like accessories, an eBay product, a CPA banner ad, link to a book on Amazon or write one yourself and give away to start a list and promote to your list- all in the same niche of course.
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  • Profile picture of the author writeaway
    Another approach is to find trends being talked about by influence leaders that don't have much competition.
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    • Profile picture of the author CurtisSWN
      It's not a niche per se that you are looking for, but a mindset over a specific set of problems (health, dating, acne, etc.) Who needs help and what are they buying.
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