Stop Trying To Support Yourself...Look Bigger
Unfortunately that is NOT how great businesses are built.
I have talked with hundreds of the top entrepreneurs in the world at different conferences, interviews and am lucky enough to call some of them personal acquaintances and even friends...not one of them started their business with the focus of trying to pay their next bill.
Instead, most of them started with a passion either for business itself (selling, marketing, product development) or for a cause (helping a particular market, designing better products, etc...) and went ALL IN.
Sure, they had bills to pay, they went through rough times, they had some doubts along the way, but what drove them was the desire (obsessive desire) to realize a crystal clear image of what they wanted to achieve - not paying the next bill.
Building a business is about passion, energy, motivation, inspiration and persuasion...you cannot do that when the primary purpose is to pay the next bill, replace a job or even based on a singular financial goal...it must be based on a bigger desire for either freeing yourself, serving a purpose, changing lives and having more fun in life.
So, if you are at a phase in your life where things look bleak, you are in a rough spot...of course you need to think short-term to support yourself and your family, but don't let that restrict your bigger thinking on what business you would ultimately like to run. Don't let the short-term dictate the longer term.
You will find that the hope, inspiration and excitement that comes from planning your future in alignment with your passion will give you extra energy to get there no matter where you are starting from.
Plan big and the path to get there will become clearer and more achievable.
Jeff
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