While Mowing my Lawn... I Decided to Give Away my $38k a Month Membership Model

Good on you.....

Are you from the mid west?. That there is a "mid western term", lol!

But seriously, YES. It's a great way to make a "well above average" living..... especially if you do it more than once.

To that end.....

I forgot to point out, only pick one advisor per industry. Not only does exclusivity help sell the deal, it avoids potential "conflicts of interest" and competition issues.

If you do this successfully and want to scale by doing it repeatedly (you should, obviously) then do it in a different industry each time.

LOL, don't worry about it. The gardner is just the guy who tends my yard and was merely mentioned.

Pertaining to the post..... there ARE advisors who sell marketing packages to landscapers.

Someone could target those?

Other stuff that happened while I was mowing, in no particular order, I hit a sprinkler head and got grass clippings in the pool.

I also had "Talk Talk - It's my Life" stuck in my head which likely attributed to the above.

As for NEXT TIME?

Who knows? Maybe I'll spill the beans on my solo ad business.

Hello everyone,

Sorry if it seemed I "cut and run" on this thread. We did, in fact, have the mastermind I mentioned in this thread and it went very well.

However, an event of this scale, with so much required "one-on-one" time with each member throughout the weekend has kept me very busy.

There are some questions from fellow warriors that I will address now.

Any more questions can be posted here. Though contrary to how things started out, I will come back and maintain this thread from here on out.

Members, as in COACHING MEMBERS who partook in the event: 14.

We keep these types of "masterminds" very small on purpose. This is so i can offer the individual and intimate coaching services for which they paid a premium for.

Members, as in HOW MANY do i have on the "services end" that have resulted from an adviser referring me their members for "IM services"..... 514 (approx). That approximate number is what I am able to do with EACH adviser with whom i create a deal. This is an average.

I assume you're talking about members referred to you from advisers.

I am after volume - lower paying members for BASIC stuff initially. It's a figure that you negotiate with the adviser with whom you work, but the monthly fee is on average (per client), $87 per month.

From there we have systems in place to "upsell" some of these clients to more higher ticket items.

On average.... the attrition is 14 months. Some stay for YEARS, others for only a few months but the average is 14 months.

One component is sort of a "coaching membership site" with a bunch of "DIY" type stuff we teach them how to do. For thgat, we USED to use AMEMBER, them moved to DAP and now, because of the volume we do, have developed our own system.

For anyone starting? I say DAP

Both. We start with more of a "coaching" technique and upsell to D4U.

They're interested in "growing their business" and have hired the adviser to help them do that.

The adviser helps them do that with a mix of coaching and "done 4 you" type marketing services.

The adviser also talks about how important "internet marketing" services are and generates the referral for you.

When the referral comes in, they're (usually) started with a package that contains.....

• A membership talking about the basics of internet marketing
• How to use the internet to generate leads
• traffic generation
• Social media
• A daily "to do" checklist

(Items are in no particular order0

In addition, they also get group coaching from me on a weekly basis. In my business, we call these "Monday Morning Madness" calls.

They also get....

• Landing pages
• a BLOG
• Videos to maintain these two items

Now, Tim, for this each person pays (average) $87.00 per month.

The services, as you can see, are not very "individualized" at all and in fact contain a ton of "DIY" type stuff with us teaching them as groups.

For a lot of my members this works because they train their staff to handle this.

For those that don't, we upsell them more individualized stuff and D4U SEO.

I find the ratio of those who stay with the "group coaching and DIY" versus an all out "D4U" package is about 70/30.

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Hope this helps.

EVERYONE ELSE: I'm back. Lets discuss.

Do you have arms?

Seriously, thanks for the information.

Jeffery 100% :-)

It took 6months to out a deal together the first time.

I do do newsletters too. Who said I was a one trick pony? Lol

You meant to say.....



..... because "BS" is an adjective and not a noun. The way you stated that doesn't work.

Id like to invite you to elaborate on why you feel this way. That way, me and other "business savvy" successful people can educate you and further add value to a thread that can quite possibly change the lives of action takers.

On the other hand, if you're a troll, just go back "under the bridge" and go back to sleep. Nobody here can/will help you.

You mean like I should SELL this information instead of post it here for everyone?

I COULD do that and sometimes I do.

But.... it's also fun this way too and ads value to the community.

Plus, I'll be honest...... adding value pats off in that people KNOW I post good stuff. When I do create WSOs they SELL because people have come to know me.

(Before anyone "jumps my sh--"..... no this isn't a WSO primer. I have no plans to post a WSO)

Hello, Ben...

I gave you some static in a thread that landed in the Copywriting forum.

Now I'm giving you huge kudos for this thread.

This arena isn't for me anymore, but I can see how someone could make out like a bandit using your model...