Put a Little Vegas In Your Business...

Wanted to send out some quick marketing lessons from my Vegas vacation that you may want to know and see how to apply it in your business. (actually lived out there for a while few years back and a whole other story)

This time, we flew out of Ohare in Chicago and only had an hour delay leaving, which is good for that airport.

The pilot actually was even nice about the delay commenting on how he is going to try to make up time so we can fly in around the expected time.

We arrive in Vegas and right off the airport terminal is slot machines with people playing.

Taking money from people waiting for and leaving their flights.

Then arrive at our hotel. If you are in Vegas anytime, then definitely think about staying at the Aria. It's the newer of the casino/hotels, right in the middle of the strip and absolutely beautiful.

You walk in the room and it says "Hello Mr. Barton" and the curtains open to the strip showing the vegas nite lights.

Definitely a wow experience. Everything is high tech and the beds are even the most comfortable ever.

It's late so we decide to check out the hotel/casino and I wanted to play a little blackjack. The first thing they do is exchange your money for chips.

This is psychological because now you have the color chips and it doesn't seem like you are betting as big or as much since only chips.

Also you are hearing machines chinging all around and people yelling throughout as though winning big. Vegas gives the promise of winning vibe.

If you were betting say $100 cash every hand, you might stop real quick when you see the dealer take your money...but if you are playing with 1 black chip($100 chip) or 4 greens(25$ a chip), it is just chips you are losing.

Even when your up you most likely want to keep playing because you just have a small stack of chips which could be hundreds or thousands depending on the chip colors.

You get all the drinks you want for free while playing, but by the time the waitress comes back, that beer might of just cost you $50 or more.

Also no clocks anywhere in the casinos. You lose track of time and continue to play.

The biggest advantage the casino has is time and that is the one major reason no clocks are visible. Also you then are more likely to lose track of time and most likely your money.

The casinos also throw the bathrooms and usually the atms in the back of the casino as well so you have to go by all the machines and tables before you get to or are leaving.

Here's a bonus for those who gamble machines. There is a machine that is guaranteed to pay out in all the casinos...

The ATM Machine.

Everything outside on the strip is lit up and looks like the place to be.

During the day it was really hot and even the homeless were becoming entrepreneurs. You see when I was last in Vegas it was pretty common to get asked for money walking down the strip all day long.

Now everyone is selling bottled water right out of a cooler for a $1 or $2. Trying to be an entrepreneur.

Then there is the entertainment, free and expensive shows, food, drinks, bars, clubs, and that could be in one casino or on the strip.

Really something for everybody of any age and an experience for everyone.

There is so much more to tell you about, but I'll end it here for now.

Just think of ways you could maybe put a little "Vegas" in your business and watch how fast your chip count and profits can grow.