Getting Offline Clients Methods!

13 years ago

Satya, check through the threads, there are many methods--cold calling, direct mail, public speaking, Craigslist, mass media, networking, etc. It's really a matter of finding what works for you. What service are you offering offline?

Thanks

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Marketing is not a battle of products. It is a battle of perceptions.
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Jon Martin

13 years ago

Download The Great Telemarketing Report by John Durham. It's what got me started.

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1 reply

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"Be the hero of your own movie."

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sndas

Banned 13 years ago

many thanks for your reply.

I am a developer and SEO professional.
So What kind of procedure I have to follow?

Satya

Thanks
1 reply

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DABK

13 years ago

Are you in the same area as your prospects? If yes, network.
If no (and this also works if no):
identify the type of clients you want
figure out where they live (what magazines, newspapers, radio shows, events, etc. they like to read, listen to, attend)
Create an offer
Place offer in front of them

You could also go to a place like infousa.com, buy a list of them, send them postcards, letters, call them, email them.

You could look at the ones that do adwords, look at their sites (can you improve them and would that help them?, are they paying for ads but are on page 3 or 4 or 44 in the organic section? Can you get them to the top of page 1 and will that make them money? If yes, contact them, make them an offer they can't resist.)

Originally Posted by sndas

many thanks for your reply.

I am a developer and SEO professional.
So What kind of procedure I have to follow?

Satya

Thanks
2 replies

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maverick8 13 years ago

I am having a horrid time with Direct mail at the moment. When i first started promoting SEO/PPC through direct mail i was doing alright. But my method started to lose effect. I have recently got a copy writer to write a mail piece with not great results thus far. Though it is only early days.
- Thanks
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sndas

Banned 13 years ago

Originally Posted by DABK

Are you in the same area as your prospects? If yes, network.
If no (and this also works if no):
identify the type of clients you want
figure out where they live (what magazines, newspapers, radio shows, events, etc. they like to read, listen to, attend)
Create an offer
Place offer in front of them

You could also go to a place like infousa.com, buy a list of them, send them postcards, letters, call them, email them.

You could look at the ones that do adwords, look at their sites (can you improve them and would that help them?, are they paying for ads but are on page 3 or 4 or 44 in the organic section? Can you get them to the top of page 1 and will that make them money? If yes, contact them, make them an offer they can't resist.)

Thanks for sharing some useful tips.
I will give a try.

Satya

Thanks

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expcontent

13 years ago

Hands down the most important part of the process is presenting a professional image to anyone that you want to work with. I've gotten a lot of jobs from cold calling companies and directing them to my website (which has an address, phone number, and other info that most affiliates and SEOs leave out) to learn more about my business.

Most people don't take the time to do simple things like this that drastically improve their chances of getting hired by the type of clients that you want to work for.

Thanks
2 replies

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giant90 13 years ago

There are many offline methods thrugh which you can get clients as telemarketing, direct mailing etc
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I am Jyoti Chauhan,SEO Expert and blogger at UpdateLand.com having two years of experience in Internet Marketing. Iâ€™m familiar with all the on-page and off-page strategies.
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sndas

Banned 13 years ago

Originally Posted by expcontent

Hands down the most important part of the process is presenting a professional image to anyone that you want to work with. I've gotten a lot of jobs from cold calling companies and directing them to my website (which has an address, phone number, and other info that most affiliates and SEOs leave out) to learn more about my business.

Most people don't take the time to do simple things like this that drastically improve their chances of getting hired by the type of clients that you want to work for.

As a Programmer I can develop web applications, software like
Hotel booking, Travel planning, SEO script developing, and the list goes on.

As a SEO professional I can provide Article/Blog writing,
Onsite SEO, Backlinks, generation of backlinks following
Penguin updates.

As the idea of website displaying is not working I tried to
assure the client with 100% best of service after sales.

Now what more I have to provide?

Satya

Thanks
1 reply

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sndas Banned 13 years ago

Thanks you everybody for responding my question here.

Still looking for proper method which will work successfully.

Thanks
Satya
- Thanks
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TeamBringIt

13 years ago

As already mentioned, direct mail, cold calling, partnering up with non-competing websites, social media, press releases. There are quite, a few ways to get offline clients. Make sure you have good presentation/ semi-solid sales skills. It makes quite a difference.

Thanks

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xlfutur1

13 years ago

Put together an SEO presentation that shows business owners what they need to know about SEO in today's landscape. Then call local business associations and ask to speak at their next meeting. Content only. Business owners are so burned out with SEO sales pitches, if you teach them what to watch out for and give them basic things they should do to help rank their sites, you will be perceived as the go to guy in your area. Education based "selling" works.

Thanks
1 reply

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sndas

Banned 13 years ago

Originally Posted by xlfutur1

Put together an SEO presentation that shows business owners what they need to know about SEO in today's landscape. Then call local business associations and ask to speak at their next meeting. Content only. Business owners are so burned out with SEO sales pitches, if you teach them what to watch out for and give them basic things they should do to help rank their sites, you will be perceived as the go to guy in your area. Education based "selling" works.

Thanks for one more way of reaching
offline clients. I have tried with my own
Website showing to many clients. But
that did not work.

Teaching with the result is a good way of
expecting client conversion.
Sure to try.

Satya

Thanks

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adelaclark

13 years ago

I am American so the accent isn't an issue, I was born and raised here. I am going to try cold-calling and mailers to different parts of town and see what gives me the best ROI.

Thanks
1 reply

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aw4248 13 years ago

HI
Simply don't understand this you are a seo expert and you don't know how to bring clients to your website Strange
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moneyman2010

13 years ago

Saty, One of the best ways i like to use to get Offline Clients is cold calling.I call local business owners in my area offer to meet them at Starbucks show them how we can help there business and close the deal..This brings in new clients for me weekly..Another good tip do a Google search and find low ranking businesses that are like on the second page call them offer to rank there site higher..

Thanks

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Getting Offline Clients Methods!

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