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Showing results 1 to 24 of 24
Search took 0.02 seconds. Search: Posts Made By: HenryH
Forum: Copywriting 4th September 2009, 07:49 PM
Replies: 20
Views: 1,210
Posted By Daniel Scott
Re: Are these sentences too long to you?

It's a classic mistake for new copywriters.

Heck... I'm a MUSIC major... and even *I* have to constantly edit my letters to cut out the excess verbiage.

The thing is that people won't read big...
Forum: Copywriting 4th September 2009, 04:00 PM
Replies: 20
Views: 1,210
Posted By BrianMcLeod
Re: Are these sentences too long to you?

SUBJECT: Ah... So THIS is what happens when you break the rules



{!firstname_fix}, 


I'll bet you and I are a lot alike in this way...

I don’t operate my online businesses with the same ...
Forum: Copywriting 4th September 2009, 02:36 PM
Replies: 20
Views: 1,210
Posted By green1
Re: Are these sentences too long to you?

Yes, you need to remove extraneous ideas from your writing. For example, in this sentence: "I’m talking serious cash that, if only you had it resting in your bank account this very moment, could be...
Forum: Copywriting 4th September 2009, 10:21 AM
Replies: 20
Views: 1,210
Posted By KenThompson
Re: Are these sentences too long to you?

It'd be cool if you could lose the popup if you're gonna ask
people to check out your stuff. How about you go back and
read your first paragraph. Most of it is one long run-on sentence.
Don't...
Forum: Copywriting 26th August 2009, 10:15 PM
Replies: 18
Views: 3,743
Posted By Anita Ashland
Re: Specializing in writing autoresponder copy?

Because hiring someone to write autoresponder copy doesn't involve much risk for the client, writing autoresponders is a good way to get your foot in the door and eventually upsell or cross-sell...
Forum: Copywriting 25th August 2009, 12:38 PM
Replies: 18
Views: 3,743
Posted By Anita Ashland
Re: Specializing in writing autoresponder copy?

I specialize in email copy and find that it's easier to build long term relationships with clients this way. Businesses need emails more often than they need sales pages. So you only need a handful...
Forum: Copywriting 24th August 2009, 07:17 PM
Replies: 18
Views: 3,743
Posted By Jay White
Re: Specializing in writing autoresponder copy?

Not all of my ARs are story-based. Sometimes it just doesn't fit, or I don't have something that "jives" well with what I'm trying to get across. But other times I'll come up a story that's...
Forum: Copywriting 24th August 2009, 10:49 AM
Replies: 18
Views: 3,743
Posted By Jay White
Re: Specializing in writing autoresponder copy?

Good stuff Mark. That's the basis of my teaching as well--storytelling. I also suggest using more personal stories and tying them into your prospect's specific want/need/desire/problem that you're...
Forum: Copywriting 24th August 2009, 02:48 AM
Replies: 18
Views: 3,743
Posted By markpocock
Re: Specializing in writing autoresponder copy?

Here's a good tip I learnt from Ed Dale
about writing Auto responders.

You may or may not know it.

Go to Google News.

Type in your keyword.

And this brings up all the latest
Forum: Copywriting 21st August 2009, 03:51 PM
Replies: 18
Views: 3,743
Posted By Jay White
Re: Specializing in writing autoresponder copy?

Hey, my ears are burning over here! ;)

Seriously though, I think email copywriting is a great angle to take--especially if you dig that sort of thing (which I do). But in my Autoresponder...
Forum: Copywriting 21st August 2009, 12:50 PM
Replies: 18
Views: 3,743
Posted By Traci
Re: Specializing in writing autoresponder copy?

I've done sales letters and autoresponders. Like Raydal said, it takes the same skills to write either, they're just structured differently. I like doing a full series of autoresponders because I...
Forum: Copywriting 21st August 2009, 09:37 AM
Replies: 18
Views: 3,743
Posted By Raydal
Re: Specializing in writing autoresponder copy?

This is an old topic but I'll repeat what I said before.

"Writing autoresponder copy only" is simply a marketing
angle which Jay was able to grab early and distinguish
himself by ... BUT there...
Forum: Copywriting 21st August 2009, 08:07 AM
Replies: 18
Views: 3,743
Posted By Mark McClure
Re: Specializing in writing autoresponder copy?

Jay's had a long apprenticeship as a catalog copywriter and in writing radio ad spots.

He's having a dam% good go of creating a category and leading it - and that's autoresponder copy for the high...
Forum: Copywriting 21st August 2009, 05:19 AM
Replies: 18
Views: 3,743
Posted By dorothydot
Re: Specializing in writing autoresponder copy?

I've studied under Jay and his style and mine totally gel! I love writing autoresponders and the power of his technique is obvious from the get-go.

I'd love to specialize in autoresponders-only,...
Forum: Copywriting 21st August 2009, 05:05 AM
Replies: 18
Views: 3,743
Posted By colmodwyer
Re: Specializing in writing autoresponder copy?

I'm not sure about anyone else, but writing a sales letter over a few emails is a lot more fun and satisfying to me.

Nothing like creating a big, sexy direct mail package.

I would imagine, if...
Forum: Copywriting 20th August 2009, 06:05 AM
Replies: 22
Views: 3,214
Posted By Matt James
Re: Deciding how much to charge for copywriting services?

I'm not sure if there are any actual rules.

John Carlton doesn't seem to think so either, check out this beauty/beast from his Simple Writing System letter...

"Hey -- They Did It, Often With...
Forum: Copywriting 19th August 2009, 06:31 AM
Replies: 22
Views: 3,214
Posted By Sarah_Lyle
Re: Deciding how much to charge for copywriting services?

I thought it was very compelling actually and seriously had my purse out there...
Forum: Copywriting 17th August 2009, 09:05 PM
Replies: 22
Views: 3,214
Posted By MikeHumphreys
Re: Deciding how much to charge for copywriting services?

Hi Henry... thanks for your kind words. Let me answer your questions as you asked them.



If your discounted rate is not a limited time special, then it's not a special offer. It's your regular...
Forum: Copywriting 17th August 2009, 04:07 PM
Replies: 22
Views: 3,214
Posted By Scott Murdaugh
Re: Deciding how much to charge for copywriting services?

I'll have to disagree with this statement... I DO agree that you shouldn't lower your fees to accommodate certain clients, however I strongly disagree that the value you're bringing to the table...
Forum: Copywriting 17th August 2009, 02:33 PM
Replies: 22
Views: 3,214
Posted By Paul Hancox
Re: Deciding how much to charge for copywriting services?

Tell your story!

You've told US, now tell the Warrior Special Offer or Warriors For Hire forum. That's your "angle", as Mike pointed out.

If people really need an idea of what you can do, why...
Forum: Copywriting 17th August 2009, 10:04 AM
Replies: 22
Views: 3,214
Posted By mariner7
Re: Deciding how much to charge for copywriting services?

This is a skill in and of itself, but I'd have to say it really depends on the client. I also do SEO/marketing as well as copy, but have charged anywhere from $750 to $6000 for pretty much the same...
Forum: Copywriting 17th August 2009, 06:46 AM
Replies: 22
Views: 3,214
Posted By MikeHumphreys
Re: Deciding how much to charge for copywriting services?

Depends on the service being offered and what you feel your expertise is worth. Obviously, a rewrite or autoresponder series would be a lower fee than a sales letter from scratch.

Lack of...
Forum: Copywriting 17th August 2009, 04:43 AM
Replies: 22
Views: 3,214
Posted By colmodwyer
Re: Deciding how much to charge for copywriting services?

What Kyle said... Because it's a results based game, most copywriters will eventually charge and get paid exactly what they're worth.

For you specifically, whatever the guy you were ghostwriting...
Forum: Copywriting 17th August 2009, 01:53 AM
Replies: 22
Views: 3,214
Posted By Kyle Tully
Re: Deciding how much to charge for copywriting services?

If the guy you're writing for has any decency he'll write you a recommendation when you're ready to go out on your own.

As for how much to charge... what are you worth? Only you (and the market)...
Showing results 1 to 24 of 24

 
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