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Best Local SEO Guide As Of April 2015?

by Valuable Solos
26 replies
  • SEO
    • |
I want to teach a small business owner about SEO and instead of writing paragraph after paragraph of content I would rather point them in the right direction with the latest local SEO guide and add my own input as I go.

What is the best local SEO guide, which contains current information (as of April 2015)?

Only free, I am not interested in buying Google Sniper or something.
#2015 #april #guide #local #seo
  • Profile picture of the author rayhansunny
    Originally Posted by Valuable Solos View Post

    I want to teach a small business owner about SEO and instead of writing paragraph after paragraph of content I would rather point them in the right direction with the latest local SEO guide and add my own input as I go.

    What is the best local SEO guide, which contains current information (as of April 2015)?

    Only free, I am not interested in buying Google Sniper or something.

    How can I learn these guides which will help my business to improve in local places where i live or my business situated ?
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  • Profile picture of the author Valuable Solos
    Write a beginner guide and release it for free, then try to upsell people to your advanced training! :-)
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    • Profile picture of the author Catalyst eMarketing
      I really should. Lots have requested. But I don't have time and 101 is not my focus and does not even interest me. It's needed, it's just not something I would personally do.

      I like helping experienced pros get to the next level. There is just so much to local that I don't think anyone could do a course than goes all the way from 101 to advanced, so I focus on the advanced info.

      OHHHHH I just thought of a good one for you guys. It's not step by step but it's pretty comprehensive.

      Moz Local Learning Center

      Sorry, keep forgetting about that one. Just ran into it again, so wanted to share.
      Signature

      Linda Buquet :: Google+ Local Specialist and Google Top Contributor
      ADVANCED Google+ Local Training :: Also offering White Label Local SEO
      Latest Google Local News, Tips & Tricks

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      • Profile picture of the author Valuable Solos
        Originally Posted by Catalyst eMarketing View Post

        I really should. Lots have requested.
        Thanks for sharing the link. What would you say are the 5 most important factors when doing local SEO? Is link building less important for local SEO as you will have less competition?
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  • Profile picture of the author earmarkseo
    i think moz blog is potential.
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  • Profile picture of the author Synnuh
    Check out Local Client Takeover. It's free while they're ironing out the bugs. I spent last week looking at it, and it's definitely worth $5,000.

    They bust down ranking in the 7 pack, getting organic YouTube rankings, ranking organic locally, buying traffic, generating leads to your own business, and hacking the processes so you can move forward.

    I'm not associated with them, but if they had an affiliate program I'd be pushing it.

    http://facebook.com/localclienttakeover or http://localclienttakeover.com
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    • Profile picture of the author Valuable Solos
      Originally Posted by Synnuh View Post

      Check out Local Client Takeover. It's free while they're ironing out the bugs.
      The members section isn't working for me.
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  • Profile picture of the author 1SEOcom
    [DELETED]
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    • Profile picture of the author Valuable Solos
      I don't understand what Citations are exactly. Is it the name of your business written in the text of another website or is it about the anchor text of the link to your site?
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      • Profile picture of the author Catalyst eMarketing
        Originally Posted by 1SEOcom View Post

        Citations, that is the most important item for local SEO. Keep them accurate and consistent.
        Yes important. But not the MOST important any more by a long shot.

        You can have all the citations in the world, but if you have GMB violations or poor LOCAL on-site SEO you still won't rank. Citations alone don't move the needle these days. But yes, it's still important that they are accurate and consistent.

        Originally Posted by Valuable Solos View Post

        I don't understand what Citations are exactly. Is it the name of your business written in the text of another website or is it about the anchor text of the link to your site?
        It's any mention of NAP on a web site. (Business Name, Address, Phone.)

        Usually they are on a local directory site or industry directory site. But there are structured and unstructured citations and many flavors inbetween.

        Normally they include a link, in the case of directories. But citation really refers to mention of NAP whether or not a link is included.

        Does that help?
        Signature

        Linda Buquet :: Google+ Local Specialist and Google Top Contributor
        ADVANCED Google+ Local Training :: Also offering White Label Local SEO
        Latest Google Local News, Tips & Tricks

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        • Profile picture of the author Valuable Solos
          Originally Posted by Catalyst eMarketing View Post

          GMB violations
          What does GMB stand for?

          Originally Posted by Catalyst eMarketing View Post

          It's any mention of NAP on a web site. (Business Name, Address, Phone.)

          Usually they are on a local directory site or industry directory site. But there are structured and unstructured citations and many flavors inbetween.

          Normally they include a link, in the case of directories. But citation really refers to mention of NAP whether or not a link is included.

          Does that help?
          Yes, so could I create a PBN with the business name, address, phone number but no link and still boost my ranking in Google?
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  • Profile picture of the author Valuable Solos
    Do you have a list of steps that you would do for a local SEO client, after keyword research is completed?

    Step 1: Title tag
    Step 2: Internal linking within content
    Step 3: Google Local (Map) listing
    Step 4: Backlinks from business directories with citations
    Step 5: Create 3 new pages every month to give Google fresh content (blog, fresh articles)
    Step 6: 1 PRWeb press release every month

    What else?
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    • Profile picture of the author Knight_Rider
      Originally Posted by Valuable Solos View Post

      Do you have a list of steps that you would do for a local SEO client, after keyword research is completed?

      Step 1: Title tag
      Step 2: Internal linking within content
      Step 3: Google Local (Map) listing
      Step 4: Backlinks from business directories with citations
      Step 5: Create 3 new pages every month to give Google fresh content (blog, fresh articles)
      Step 6: 1 PRWeb press release every month

      What else?
      Agree with this
      Signature
      ★★High CPC $3+ Adsenes Authority Sites |More than 7500 Words & 2500+ US Searchse ★★
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  • Profile picture of the author Valuable Solos
    GMB stands for Google My Business? What violations? Is it like errors in Webmaster Tools?
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  • Profile picture of the author Synnuh
    The members area on LCT works for me, I just tried for you.

    May be your browser or something.
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  • Profile picture of the author Synnuh
    Step 7, find local blogs, build a local blog network
    Step 8, sell AdWords management, setup campaign if possible.
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  • Profile picture of the author kavyaanjali
    I used to face some serious problem while writing a content especially while to write a strange topic. If your suggestion will help then it will be very good for me.
    Signature
    http://dmsinfosystem.com/
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  • Profile picture of the author EZlivin
    Check out Phil Rozek's site at localvisibilitysystem.com He has a lot of great free information about ranking local websites and Google Local.
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  • Profile picture of the author Valuable Solos
    So what is the most important ranking factor? Still backlinks?
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    • Profile picture of the author Catalyst eMarketing
      Originally Posted by Valuable Solos View Post

      So what is the most important ranking factor? Still backlinks?
      There isn't really a single most important. These days I don't think there is any ONE thing that really moves the needle.

      Here are the top things in general, but a bunch of steps and issues inside each one.

      1) Google+ Local listing data quality and optimization. (Bunch of different things you need to do right, bunch of things that can get you in trouble. But all depends on industry, type of listing etc.)

      2) On-site Local SEO with all the right "local hooks". Whole bunch of different elements to do it right.

      3) Citations. Quality counts. Again tons of different issues with each.

      So those are the main things. Backlinks I've never done for local. In the past they weren't really necessary for local except in super competitive markets. But now with the Pigeon algo they may be a little more important. BUT still does not matter if you don't do 1 and 2 right.
      Signature

      Linda Buquet :: Google+ Local Specialist and Google Top Contributor
      ADVANCED Google+ Local Training :: Also offering White Label Local SEO
      Latest Google Local News, Tips & Tricks

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    • Profile picture of the author Mohammad ullah
      Of course back link is the main factor of a ranking. so increase the back link and build up your ranking.
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  • Profile picture of the author manojbhardwaj
    Please find the attached links below, they must be a source of great help:
    http://www.elegantthemes.com/blog/ti...ctices-in-2015
    5 Essential SEO Techniques To Master In 2015

    Also to keep your site up, please see:
    Our Linux Hosting Plans | IX Web Hosting


    Thank you )
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  • Profile picture of the author seokings2014
    [DELETED]
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  • Profile picture of the author yukon
    Banned
    Originally Posted by Valuable Solos View Post

    I want to teach a small business owner about SEO and instead of writing paragraph after paragraph of content I would rather point them in the right direction with the latest local SEO guide and add my own input as I go.

    What is the best local SEO guide, which contains current information (as of April 2015)?
    Originally Posted by Valuable Solos View Post

    Do you have a list of steps that you would do for a local SEO client, after keyword research is completed?

    Step 1: Title tag
    Step 2: Internal linking within content
    Step 3: Google Local (Map) listing
    Step 4: Backlinks from business directories with citations
    Step 5: Create 3 new pages every month to give Google fresh content (blog, fresh articles)
    Step 6: 1 PRWeb press release every month

    What else?
    Non-SEO training other people how to do SEO [shocking].
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