The word "The" in domain name?

15 years ago

If the domain name with "the" in it fits your website then you should go for it.

For SEO purposes there is nothing that is better than just the keyword . com. Everything else is all the same.

So you can add anything before or after the keyword in the domain and it really doesn't matter what it is and it will not hurt. Meaning, if you used "butter" "keyword" it would be the same thing in the search engines eyes as "the" "keyword".

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webbyworld

15 years ago

Originally Posted by aaron_nimocks

If the domain name with "the" in it fits your website then you should go for it.

For SEO purposes there is nothing that is better than just the keyword . com. Everything else is all the same.

So you can add anything before or after the keyword in the domain and it really doesn't matter what it is and it will not hurt. Meaning, if you used "butter" "keyword" it would be the same thing in the search engines eyes as "the" "keyword".

Thanks a lot Aaron! got it. Actually I also had no clear idea regarding this issue!

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JBorhez

15 years ago

Thanks Aaron.

Big help!!

Thanks

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The Copy Nazi

Banned 15 years ago

"The" is what's known as a "stop" word. Read this on my blog - Using "Stop Words" to Get Desired Domain Dot Com ForSEO - SEO Tips - Your Internets

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edgray 15 years ago

Originally Posted by Metronicity

"The" is what's known as a "stop" word. Read this on my blog - Using "Stop Words" to Get Desired Domain Dot Com ForSEO - SEO Tips - Your Internets

If "the" is ignored by Google, why are the SERPs different for "keyword" and "the keyword"? Very different actually.

Just do a search for "sound" then "the sound" and you can see what kind of effect it has.

Clearly having a "the" does make a difference, but the domain name doesn't make too much difference in ranking, it's only 1 small factor. What will be more important is the anchor text in your backlinks.
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Karan Goel 15 years ago

If the domain is brandable,
then avoid "the".

Or else, you cam go for it!
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JBorhez 15 years ago

Originally Posted by Metronicity

"The" is what's known as a "stop" word. Read this on my blog - Using "Stop Words" to Get Desired Domain Dot Com ForSEO - SEO Tips - Your Internets

Thanks for the info...great!!
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- paulgl 15 years ago
  
  Why is this topic brought up over and over?
  
  Websites are ranked, not domains. You can take the.com and rank it
  for whatever you want. Domain name matters squat in the real world
  for real traffic. I have given so many examples from amazon, to monster,
  from bing to zillow. Not a keyword in the bunch.
  
  But here is always the kicker. The most kick-@$$ forum for netmarketing,
  adsense, etc. is this one: warriorforum.com
  
  Anyone who tells you domain matters has one strike against them if they
  claim to be an SEO expert. An SEO expert can take any domain and rank
  it for whatever you want.
  
  Why do you think the biggest, baddest websites out there have cool names
  with nary a keyword in them? Imitate success. Not wishful thinking.
  
  But, here's a new example: conduit.com The biggest, baddest website
  on the planet for______ ...conduit? NO! One more site where the owners
  did not get the memo on keywords in the domain! Here's one more to really
  make the point: zynga.com Now, what in the world is a zynga and why do
  they rank so high? Didn't someone tell them they need keywords in the domain?
  
  Use the or don't use the. It does not matter. Come up with a cool sounding
  domain, and run with it!
  
  Paul
  
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Austin E Anthony

15 years ago

What you can also do is add "Site" at the end of the keyword

Like keywordsite.com

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JBorhez 15 years ago

Originally Posted by young-Money

What you can also do is add "Site" at the end of the keyword

Like keywordsite.com

Was wondering about this also! Thanks
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sdkWriter

15 years ago

Exact match domain names should be your main priority. That's not to say that you can't rank for "keyword" just because the word "the" is prefixing it; however, in my experience, you will take longer to rank for "keyword" compared to a domain that does not include the prefix "the" on it.

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darman82

15 years ago

i agree with you paulgl,

i see some webmaster use this on their domain and he/she rank pretty good on google. i must said he did a great job, i still wonder how he can get those rank...???

here is what he use : (keywords)x/y/z.com
here is sample site:
- commissionblueprintx.com rank 3 on google
- hemorrhoidmiracley.com rank 6 on google
- earth4energys.com rank 5 on google

i remember last 6 month he got many site rank at google. now maybe he/she just focus on product launch! just check his commissionblueprintx.com, he promote almost every new product on jvnotifypro.com and he got rank almost for all the product he promote, such as : commission payload, TriFilliate PayDay, etc.

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fir3d 15 years ago

Paul, the reason people are asking so much about this is because exact match domains give you a boost in the serps. If you have the keyword.com you can rank on the first page easily with very little seo work. Having the .net or .org exact match requires a little more work, but people are trying to avoid having to do the professional seo work and get an easy ranking.

I mean if you can rank for a word without having to do extra work, why not ask about it.
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DBracey

15 years ago

It is true that websites are ranked, not domains, but if you doubt the view that domains are factored into the ranking process, do a search for something a little obscure. For example, do a search in Google for blue wood. I just did, and out of 47,500,000 results, 8 of the top 20 results have bluewood in the actual domain. Whilst there are always other variables to consider, I'd say that search alone demonstrates there is validity in the view that the domain name plays a part in the ranking process.

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JBorhez

15 years ago

Thank you guys!

This thread has cleared up a lot of doubts. There are definitely valid points to be made on both sides of this coin. I know, I know....this seems to be an ongoing debate with internet marketing folks but there is always something to learn and take in when it is brought up.

Thanks for all the input!

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arizona1

15 years ago

I have not seen that many domains with "the" in the url with top ranking. More ofter I see a .net or org. Just my observations.

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Borklin

15 years ago

I would really recommend avoiding domain names with The, unless it is fitting / works for the name. The does not work with many names imho

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fir3d 15 years ago

If keyword.com is taken, what do you think would have rank with LESS work?

thekeyword.com

or

keyword.net/keyword.org
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Helps Here

15 years ago

i always get the .net version of the exact match domain IF .com is gone, then after .net, go for .org...but that is it....i dont think any of the other extensions are that strong for SEO to easily rank as those 3...

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paulgl

15 years ago

Originally Posted by MarkA

i always get the .net version of the exact match domain IF .com is gone, then after .net, go for .org...but that is it....i dont think any of the other extensions are that strong for SEO to easily rank as those 3...

Extensions have nothing to do with SEO. And blue wood? Has nothing to do
with domain name as to why they rank. Come on people. Get a grip on
reality. While you are worrying about the magic of domain and SEO,
other people are truly doing SEO. If there is a website hat ranks high
with domain keywords, is it because they have done what it takes to
reach #1. Not the domain name. This fantasy keeps proliferating for
whatever reason.

Here's just a couple of more kick-@$$ examples that rule :
six-bucks.com, zineguru.com,wolf-howl.com all very cool domains, nary
a keyword in the domain. One could not even guess as to what the
website is about just by domain!!!!!!!!!!!

Want solid proof? (of course it gets ignored) Look at the domain of
this forum. I guess they were going for all of those warrior searches.

I wish this case was closed, but, no. We shall file these threads in the
same bin as the other big myth: getting backlinks too fast hurts.

Pick the coolest sounding domain name and run with it. That's what the
big boys do. They could care less about putting keywords in a domain.

Paul

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fir3d 15 years ago

You can rank without the keyword in the domain. But it is much easier if you have the keyword in it. Its not the only factor in seo, but from my experience it helps you get ranked for a keyword faster. Solid proof is good, there are a tonne of sites that rank without the keyword in the domain, Im pretty sure everyone knows that by now. But, if you have the keyword in the domain it lets google know that your site is relevant to that keyword. Thats just my opinion.
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frih

15 years ago

Well, yes search engine will divide your domain into The+domain, so if someone enters domain, he will see your site. But just domain will get higher ranking than The+domain.