Outsourcing SEO --- What's Your Experience?

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amarketing
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Hi, all.

I posted something similar to this in the general forum, but I think it got deleted for being in the wrong forum.

Anyway, that was a long post so this one I'll boil down to the main points.

SEO can take a lot of time, so outsourcing is a logical step. It allows you to work on many pages in the time that it would take you to work on one.

When you outsource, do you like to buy packages (article submissions, social bookmarks, etc.) or do you like to hire VA's and teach them what you want them to do?

Or, do you hire someone already skilled in SEO and let him use his better judgement?

Also, you probably want to have an understanding of how much traffic a page will get for a given keyword so you can estimate how much it will make you. After all, you don't want to spend $1,000 to rank a page that will make you $50 a month (unless you have a very large budget).

Thanks for any sights you guys can give into the process of outsourcing SEO!
#experience #outsourcing #seo
  • Profile picture of the author petzergling
    petzergling
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    outsourcing your entire site seo is bad because its probably gonna be massively overpriced.

    seo essentially is 4 basic parts
    1. keyword research
    2. on page optimization
    3. fresh content publishing
    4. link building

    the most efficient way if you are lazy is just to learn how to research keywords and properly optimize your site. these are the parts of seo that you can "set and forget"(to a certain extent) and once you have it down you dont need to mess with it much. then you can outsource content creation and link building separately.
  • Profile picture of the author amarketing
    amarketing
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    Thanks for the advice, guys. I guess I should clarify. I'm really talking about outsourcing the link-building aspect. That's what takes a lot of time. I'm not saying that I expect a page to rank overnight. On the contrary, it typically takes a few weeks before the link-building efforts start to show results.

    Outsourcing would be a way to keep your link-building efforts going on other pages while the first ones are settling in on Google.
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  • Profile picture of the author Rus Sells
    Rus Sells
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    Before you hand over your
    SEO to some one else, you
    should have a firm grasp in
    regards to how SEO works.
    Especially if you are going
    to do back links. Its easy
    to get in bad neighborhoods
    and end up having wasted
    time and money for nothing.
    So the question is...........
    Do you know how to banklink?
    • Profile picture of the author amarketing
      amarketing
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      Originally Posted by Rus Sells View Post

      Before you hand over your
      SEO to some one else, you
      should have a firm grasp in
      regards to how SEO works.
      Especially if you are going
      to do back links. Its easy
      to get in bad neighborhoods
      and end up having wasted
      time and money for nothing.
      So the question is...........
      Do you know how to banklink?
      You make a good point, one that follows with outsourcing anything: make sure you know it well yourself before you have someone else do it.

      To answer your question, yes, I do have an understanding of SEO. Actually, it's that understanding that's really allowed me to see that the most time-effective method of implementing SEO is to outsource it. I mean, it's not that hard once you know what to do, it's just very time-consuming.

      When you realize that you will want a lot more than one site and one page ranking, outsourcing seems to be the natural step.

      Do you guys who outsource your SEO like to hire a VA and direct him as to what to do, or do you like to find people offering various jobs (high PR backlinks, blog network submissions, web 2.0 creation, etc. ), and just purchase different "packages"?

      Thanks for your thoughts.
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  • Profile picture of the author vksheilds
    vksheilds
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    I think no problem with outsourcing just need to make some terms for your outsourcing lots of expert are available those can help you better in respect of search engine optimization
  • Profile picture of the author imagetypers
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    Outsourcing is a great idea, but be careful when you look for the workers, get them tested with few sample job first to see if they can really do it.
  • Profile picture of the author Brader
    Brader
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    It's a good idea, I have doing that
  • Profile picture of the author ganteng007
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    i always use SEO outsourcing because i dont have time to build backlink diversity. I just work for ONpage SEO and outsource for OFFpage SEO.
  • Profile picture of the author redstanford
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    do on page seo and keyword research yourself..... these are easy to knockout out immediately and as you post in the case of on-page seo.

    i rue (hope I'm using that term properly) building backlinks. it's such a waste of my time and I apparently suck at it. I outsource my backlinking with a smile on my face.
  • Profile picture of the author phpdevelopment
    phpdevelopment
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    Outsourcing is a good idea
  • Profile picture of the author mikest4u
    mikest4u
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    Well In My Opinion, If You have Time, You can perform On Page Seo according to Search Engine Guidelines, As Far as Off Page is Concerned You can outsourced your Link Building Campaigns!
  • Profile picture of the author Kevin Phan
    Kevin Phan
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    Depends on what you want to focus on outsourcing SEO is the way to go. Make sure you use a reliable company.
  • Profile picture of the author amarketing
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    Have you guys found that outsourcing backlinking has allowed you to rank more sites in a given period of time than if you just were doing yourself? Does the quality of the work suffer at all, or is it just as effective as doing it yourself?
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  • Profile picture of the author outwest
    outwest
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    how can you outsource SEO, they might just steal your keywords
    who would show their sites to other people? not me
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  • Profile picture of the author imdomination
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    I outsource almost everything. Sometimes if the content is really important then I'll write it myself, but I always outsource 100% of my links.
  • Profile picture of the author amarketing
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    Outwest, I used to think the same thing. However, I've heard of so many who outsource their SEO that I guess it probably doesn't matter. If you think about it, the people you outsource to probably see so many keywords that it probably doesn't matter.
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    • Profile picture of the author WilliamBlah
      WilliamBlah
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      Originally Posted by amarketing View Post

      Outwest, I used to think the same thing. However, I've heard of so many who outsource their SEO that I guess it probably doesn't matter. If you think about it, the people you outsource to probably see so many keywords that it probably doesn't matter.
      Some of us are actually moral as well! I would never dream of ripping off a client like that!

      With regards to outsourcing it really depends on what you are looking for.

      If you had 100s of websites, and not a lot of spare time, I would look for someone you can hire that will work on the whole lot for x amount per month.

      If you only have a few sites to work on at one time, and you have a little spare time to spend on them, then outsource individually. You can hire a VA to write and submit articles. You can purchase specific individual services on this forum, or by hiring someone at oDesk/elance etc, or through fiverr.

      It depends on how competitive your markets are also. If you are talking about sites with low competition, you are hardly going to want to spend several thousand on getting it ranked!

      Whatever you choose to do, stick to those with strong feedback and a good history. Don't put all your eggs in one basket. Try out a handful of services/freelancers/VAs, and then reorder from the best of the bunch.

      Good luck!

      Regards
      Will
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  • Profile picture of the author amarketing
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    Thanks for that advice.

    I should have been more clear in the title, though. I said outsourcing seo, but what I'm really asking about is outsoucing the link-building. On-site seo is pretty much easy to take care of and once you do it...it's done. However, it's the backlinking that can take up a of of time.

    I like your idea of going with different services. That makes sense since you will be able to diversify your link-structure while seeing which services are good and which ones are lackluster.

    With regards to low comp. keywords, could you hire someone on the premise of paying him a flat price once he ranks you in a certain position for a certain keyword?
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  • Profile picture of the author AskJon
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    Originally Posted by amarketing View Post

    Also, you probably want to have an understanding of how much traffic a page will get for a given keyword so you can estimate how much it will make you. After all, you don't want to spend $1,000 to rank a page that will make you $50 a month (unless you have a very large budget).
    Definitely, and if you can't do it I'd not outsource anything. Learn first, make a process and than expand using outsourcing when you can't keep up with your work. Don't go blind and hire people that you don't have a clue about what they should do, that's a sure way to NOT get what you want! (ranked)

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