The Future of SEO: Irrelevant Links?

You should be doing internal linking, so that you can go from one page to another on your site via a keyword. If your trying to rank for dog food I would not put anything on cats. What you can do is have LSI keywords and pages. As an example you can have something like Bull Dog Dog Food, Boston Terrier Dog Food, Dog Treats, Keep all the linking to dog. Use alot of synonyms.

I think its time EVERYONE started accepting that traffic generation using organic placement has changed and we need to change with it.

Let me ask a question. Do you honestly think Google has built all these algorithms since going public for the purpose of being fair, sharing opportunities, always being the most relevant OR maybe to maximize their profits by dominating the marketplace??

Im sure being a great product is very close to the top of the list for them, no question they are a great company. BUT as a company, do we honestly believe that if a choice of being relevant and going broke or being good enough to get by and making money was offered, they would choose going broke? To be successful online I believe we need to accept that
#1. we dont make the rules we just play the game
#2. google is going to do what is best for google
#3. to that end, they intend to dominate the market the same way big corporations always have. Public relations, effective advertising, competing aggressively AND EFFECTIVELY CONTROLLING THEIR RESOURCES

Lets talk about relevancy just for a second. One of the things that used to be good about G's results was there was almost no duplication. Now take a look at
massage therapist salary

how many results do you see for ineed in the top 50? How about some others like glassdoor, simply hired, (trying to show a little known glitch in the new Panda/Penquin era algo)? Is that what YOU consider relevant?

{side note: before you run and start building pages for dog food in ohio/florida/lasvegas etc, I believe they will fix this soon and all your pages will be history!)

There are more examples but that will make the point.

WHY? what purpose does the multiple listings serve?

So if we can accept that google is out to make money and THAT is the primary goal, then considering their size, reach and available capital, how do we win???

One way is by giving g what it wants. What it wants is more profitable revenue and their core business is selling advertising by the click and they pretty much dominate the market already so where is growth and increased profits going to come from.

There is only one way to make more money in advertising. Offer a better return. Online, with a few notable exceptions, that pretty much boils down to more exposure and/or better conversions.

We can argue all day and Im the first to admit this is MY opinion based what I believe I see, but assuming Im even partially correct, that means google is going to put what they believe will give them a better chance of more inventory, more page views, more data and more targeted ads on the places it is likely to do Google the most good..

Why do you think a retweet can boost your placements? Do we believe they invested all the time an money into the algo because if one guy somewhere thought you're comment was pithy enough to share that makes it obviously more relevant. Or could it be they invested all that because it creates wider distribution that gets more people seeing it and giving them more data for personalization so they can learn what ad to show to whom when?

if you want your dog food page showing up on the first page of results you HAVE to start asking yourself, why would google choose mine out of millions of others? If you're thinking because you have some cat page linking to your dog food page, or even if you think you have the absolute BEST dog food page in the world, well,I honestly dont think it matters how many cat pages you link to your dog food page, google is going to help those who help google.

Right now, that means social media is your best avenue of getting other people to create more inventory and generate more personalized data. The great thing about that is, you dont need wait to get indexed, you dont have beat millions of competitors to be visible on the first page and YOU control where it goes when!
For example:
if you created a video/graphic of a dog prostitute with a title like, Food for Thought-Shocking Video of Dog Prostitution and Why It May Be on the Rise and posted it on you tube flickr, pinterest, meta cafe, PICASA then link to it when you tweet about it, post to your FB timeline point to it on your Google+ THAT would likely get some people looking at it, (inventory), retweeting it, liking it and with each action it gives google info about what that CONSUMER, (we would probably call them humans), likes or more precisely is likely to spend money on.

As long as you have at least some or most of the basics in place, I am confident you'll see your page quickly rise.

whatever you do, you might keep in mind that Yuukon is spot on right about talking about cats on a dog food site being a bad idea.

Good luck

you are right about irrelevant link but in field of marketing there are certain industry you can't get links for them. then what you do?? any suggest . for example academic service provider form where they get the relevant links ????