Google keyword planner

4 replies
  • SEO
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So I'm back in the game of learning IM and I noticed the change in the Google Keyword tool to the planner.

Only thing I'm confused about is, where is broad match and phrase match? They only make you get the exact match now? Are the broad and phrase match important anymore then?

WHAT'S GOING ON!? haha
#google #keyword #planner
  • Profile picture of the author DNChamp
    You should always want to use exact anyhow. This should be a blessing for you
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  • Profile picture of the author JSProjects
    I can't think of the last time I even really worried about broad or phrase match, TBH.
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  • Profile picture of the author linkassistant
    Originally Posted by Miraclem View Post

    Only thing I'm confused about is, where is broad match and phrase match
    They're gone for search volumes, but are still there for PPC metrics.

    Here is what has changed.
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  • Profile picture of the author MikeFriedman
    Originally Posted by Miraclem View Post

    Are the broad and phrase match important anymore then?

    Broad and phrase match search volume NEVER had any importance.
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