Survey: Almost one-third of Amazon sellers plan to expand to Walmart.com this year
In a survey polling more than 1,600 Amazon merchants, nearly 50 percent of the respondents said they sell almost exclusively on Amazon, with the e-commerce site delivering 80 to 100 percent of the merchants' online sales.
When asked what other e-commerce channels they use, 65 percent of survey respondents reported that they also sell on eBay. Less than 10 percent use channels like Rakuten, Walmart and Jet.
Looking toward the future, 29 percent said they plan to expand their online sales efforts to Walmart this year. The same number of respondents said they had plans to begin selling on their own websites.
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When asked what other e-commerce channels they use, 65 percent of survey respondents reported that they also sell on eBay. Less than 10 percent use channels like Rakuten, Walmart and Jet.
Looking toward the future, 29 percent said they plan to expand their online sales efforts to Walmart this year. The same number of respondents said they had plans to begin selling on their own websites.
Continue Reading on marketingland
