Warrior Learn - advertising

Platforms like Facebook, Twitter, Instagram, YouTube, and TikTok typically dominate the social media landscape. But it's crucial to recognize LinkedIn's importance. LinkedIn is positioned as a platform for professional networking, acting as a worldwide center that connects millions of people from numerous industries. Its large user base and focus on business make it a priceless platform for expanding your brand's visibility, proving your subject-matter expertise, and fostering important relationships. On LinkedIn, you may highlight the distinctive services your business offers, post engaging information, and interact with a highly targeted professional audience. By utilizing the power of LinkedIn, you have ...

Over the past 15 years, programmatic marketing has lived up to its original promise of becoming "the future of online advertising”, and is now a fundamental component of most omnichannel marketing strategies. But what is programmatic marketing, and what does it look like today? With the evolution of technology, marketers have an abundance of opportunities to seek and engage their target audience with programmatic. What’s programmatic advertising? Historically, advertising has always been bought through ad networks which means advertisers have little say over the cost of ads. This is pretty hit and miss, and often costs the B2B advertiser more ...

Take Better Aim on LinkedIn with new Objective-Based Advertising Campaigns on LinkedIn no longer need be such a shot in the dark. Objective-Based Advertising (OBA) now offers advertisers the chance to choose their weapons based on the targets they want to hit. LinkedIn have been slowly introducing OBA since November 2018. It’s so far streamlined the way campaigns are run on the platform with a snappier interface and improved navigation. LinkedIn are calling OBA “a complete reconfiguration of Campaign Manager” in a move designed to put LinkedIn’s huge B2B targeting potential to work for users. The result is that the ...

If you've been in sales more than a week...or in advertising...or advertising sales..you've heard it..or a variation of it.... "It takes five closing attempts before they buy" "You need to run the ad five times before anyone will buy from it" "It takes five sales presentations before you get a sale" "It takes an average of five e-mails before they buy" Most of these are simply not true, and in a few cases, it can be true. But let's find out where this came from, shall we? In the 1950s an advertising agency was testing a new brand name. So ...