Forum: Offline Marketing 
11th March 2020, 09:51 AM
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Replies: 9
Views: 214 Re: Slogan- Estate Sale Business
You have already had several great answers.
"Turning you memories into cash" sounds clever...pithy.
But it's the opposite of what they want to hear. and estate sale means someone died. The...
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Forum: Offline Marketing
10th March 2020, 06:28 PM
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Replies: 9
Views: 214 Re: Slogan- Estate Sale Business
Tell her to go to estate sales.
One of the reasons why people don’t wanna do it -- is because they DO have memories attached to that stuff. People cry at the idea of having to sell mom’s...
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Forum: Offline Marketing
10th March 2020, 04:40 PM
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Replies: 9
Views: 214 Re: Slogan- Estate Sale Business
I'd think almost anything would be better than that....
She isn't selling 'memories' - she's selling 'stuff'.
"Treasure the memories - clear the clutter"
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Forum: Search Engine Optimization
11th April 2018, 04:38 AM
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Replies: 21
Views: 531  RE: Is SEO productive for dating offers ?
If you come in the front door of dating it will be next to impossible so choosing keywords for the niche is extremely important
I did a case study for dating looking at who is on page one for...
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Forum: Offline Marketing
15th April 2014, 06:48 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
Looks like you have this planned out pretty well.
I was going to say not to use EDDM for the dog training (because you can buy a list of dog owners), but... since you're doing a restaurant...
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Forum: Offline Marketing
15th April 2014, 06:26 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
"When your precious pooch absolutely positively has to stop peeing, pooing on the carpet and playing with your shoes, then call in the Puppy Whisperer"
Best,
Ewen the sheep whisperer and...
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Forum: Offline Marketing
15th April 2014, 04:29 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
How about making a map of all the dog parks or vets or feed supply stores in your serving area with some notes about each, hours, conditions, etc.? With your business info plastered on it of course....
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Forum: Offline Marketing
14th April 2014, 10:28 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
Your family friendly dog trainer.
Your family dog trainer.
Your family oriented dog trainer.
Stress that you help the dog become obedient
to all family members, not just the alpha.
If that's...
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Forum: Offline Marketing
14th April 2014, 05:07 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
Maybe you can talk to a micro-chip installer and get some kind of discount that you can forward to clients. Maybe even get a tracking app designed for it. I'm not sure how any of it works but it's...
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Forum: Offline Marketing
14th April 2014, 03:59 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
Kids can't play with their dog if the dog is not trained and pees all over the house.
Train your dog, so your kids can spend more time with their pet.
We house train your dog, your kids are...
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Forum: Offline Marketing
14th April 2014, 03:42 PM
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Replies: 18
Views: 1,129 |
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Forum: Offline Marketing
14th April 2014, 01:53 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
Well the fear route might work, personally I am not sure I would. However, try that and something else. Different ads with different landing pages. Test it and see what works best. Then get another...
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Forum: Offline Marketing
14th April 2014, 07:53 AM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
I'm a sales rep girl here. If I had to sell this. Given just these 2 facts
"My target market is families for the family dog private lessons " in San Antonio
I'd market it as "Stop Your Dog...
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Forum: Offline Marketing
14th April 2014, 07:27 AM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
You've already told us your USP... As plessard said, many dog trainers seem corporate...
And looking at everything you've said, it seems like you have your ideas all there, but you just don't know...
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Forum: Offline Marketing
13th April 2014, 08:53 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
What are some ideas you've already come up with??
Using your children might be a good idea. Have a picture of them playing with the family dog, laying and cuddling on the dog, etc.
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Forum: Offline Marketing
13th April 2014, 08:53 PM
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Replies: 18
Views: 1,129 Re: USP Dog Trainer
just speak directly to the problems that people need solved and re-enforce you are like them. you have a life, love your pet, love your kids and your pets are important members of your family and...
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Forum: Offline Marketing
21st June 2013, 09:51 PM
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Replies: 2
Views: 736 Re: Follow Up Phone Call to Direct Mail Piece
Most will not remember seeing the card. Many will not have received it--having been round-filed by the gatekeeper as junk mail.
But you can refer to it, say you're calling to follow up about it,...
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Forum: Copywriting
21st June 2013, 04:09 PM
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Replies: 15
Views: 1,253 Re: Please Help With Short B2B Restaurant Letter
Heaps of good thoughts here, the bottom line is that what you have written is boring. I owned 3 restaurants, and I can guarantee I would have not even read past the first line. In fact I had to force...
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Forum: Copywriting
21st June 2013, 02:22 PM
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Replies: 15
Views: 1,253 |
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Forum: Copywriting
21st June 2013, 04:21 AM
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Replies: 15
Views: 1,253 Re: Please Help With Short B2B Restaurant Letter
Go for the jugular. Get every one of your prospects. Forget email. Forget snail mail. Fedex the owner and/or the Chef something standout. Something tangible they have to sign for. Something in a box....
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Forum: Copywriting
20th June 2013, 10:54 PM
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Replies: 15
Views: 1,253 Re: Please Help With Short B2B Restaurant Letter
Go to the restaurant.
Take a picture at lunch time (or whenever it's mostly empty.)
Send the picture to the owner/manager/whatever.
On the outside of the envelope, hand-write "embarrassing...
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Forum: Copywriting
20th June 2013, 09:09 PM
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Replies: 15
Views: 1,253 |
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Forum: Copywriting
20th June 2013, 08:02 PM
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Replies: 15
Views: 1,253 Re: Please Help With Short B2B Restaurant Letter
Understand what you're up against.
Guys just like you are mailing the same letters. Making the same calls. Sending the same emails.
I've talked to business owners that get as many as 10 pitches...
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Forum: Copywriting
20th June 2013, 06:28 PM
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Replies: 15
Views: 1,253 Re: Please Help With Short B2B Restaurant Letter
It's kinda bland, not exciting... doesn't make me want to pick up the phone and call if I'm a restaurant owner.
You need to make this something that makes him/her so excited and full of hope,...
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Forum: Offline Marketing
16th February 2013, 10:24 PM
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Replies: 46
Views: 2,234 Re: Crush it with daily deals. This is crazy.
Where business people go wrong with groupon is they do not grab the customers details to follow up with them and end up reamed with one hit wonders.
Big B is not just selling a platform that puts...
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Forum: Offline Marketing
18th December 2012, 06:20 AM
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Replies: 55
Views: 2,884 Re: Does It EVER Get EASIER?!?
You are in growth mode still. So it will not slow down for you. No matter how many experts or employees you hire to handle things, you will be buried by work.
The bright side is that now you are...
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Forum: Offline Marketing
9th December 2012, 11:40 PM
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Replies: 32
Views: 1,477 |
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Forum: Offline Marketing
24th November 2012, 11:14 PM
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Replies: 54
Views: 5,536 |
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Forum: Offline Marketing
15th September 2012, 06:21 AM
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Replies: 13
Views: 1,186 Like Direct Mail? Don't miss out on this.
If you're interested in direct mail marketing, you might be missing out on a goldmine that won't cost you a dime.
It's DELIVER magazine, which is put out by the USPS and it's specifically targeted...
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Forum: Offline Marketing
23rd August 2012, 10:13 AM
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Replies: 17
Views: 901 Simple hook to open a lot of doors
Fellow Warriors,
Few months ago there was some really bad time in my life. I had family problems and I was out of business for some time. After family stuff worked out I had to find out fast way...
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Forum: Offline Marketing
17th April 2012, 06:35 AM
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Replies: 103
Views: 10,183 |
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Forum: Offline Marketing
13th April 2012, 06:31 AM
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Replies: 7
Views: 740 |
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Forum: Offline Marketing
13th December 2011, 03:03 PM
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Replies: 1,343
Views: 130,271 Re: Make $5000 per month and be a hero.
Filling in the Skype group with my prospecting success today, sunk 2 out of 6 deals with 1 maybe and a no-show from the boss...which I think will bite once I meet with him!
A great day and I'm...
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Forum: Offline Marketing
12th December 2011, 10:41 AM
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Replies: 1,343
Views: 130,271 Re: Make $5000 per month and be a hero.
I agree , maybe we need a forum so all the premium wso buyers can mastermind this, and share feedback?. Since we are all in different locations our tips to each other wouldnt affect our results, and...
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Forum: Offline Marketing
11th December 2011, 08:01 AM
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Replies: 1,343
Views: 130,271 Re: Make $5000 per month and be a hero.
I ran into a friend of mine last night that is on the board of directors for CASA (Center Against Spouse Abuse). Here in my city, they have a store that sells donated clothing and whatnot. It...
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Forum: Offline Marketing
9th December 2011, 10:54 PM
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Replies: 1,343
Views: 130,271 Re: Make $5000 per month and be a hero.
I wouldnt deviate too much from Bob's system. It obviously has been tweeked to perfection in his case and yielded great results. I played with about 10% of his layout & numbers and am happy and very...
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Forum: Offline Marketing
9th December 2011, 03:00 PM
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Replies: 1,343
Views: 130,271 Re: Make $5000 per month and be a hero.
Adam,
I don't think you suck, but your pitch doesn't strike me as engaging or hitting a nerve. This sounds like a sales pitch off the bat and that immediately puts everyone in defensive mode.
I...
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Forum: Offline Marketing
9th December 2011, 02:19 AM
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Replies: 1,343
Views: 130,271 Re: Make $5000 per month and be a hero.
Bob, it is great to see what you have done! Go Man Go!!
...Yes I've been away.... waging war with the health issues. Had some pretty severe problems stemming from food allergies, then moved onto...
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Forum: Offline Marketing
8th October 2011, 02:09 PM
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Replies: 50
Views: 8,812 Re: Reputation Management Pricing
A number of warriors on the forum charge around $1,600 to start and $500 a month until resolved/or continued maintenance.
Others around $2,500 to start. There is actually a good bit of work to...
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Forum: Offline Marketing
7th October 2011, 09:14 AM
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Replies: 50
Views: 8,812 Re: Reputation Management Pricing
Pricing-wise, in April of this year, I charged a client $2500 for Reputation Repair and Management. While there's different factors in how you might choose to price this, I would definitely not...
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Forum: Offline Marketing
6th October 2011, 09:13 PM
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Replies: 50
Views: 8,812 Re: Reputation Management Pricing
No need to write fake reviews. That really is not a good idea.
You educate the business owner on how to collect reviews from customers with a survey, and let them know it will be posted on their...
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Forum: Offline Marketing
30th September 2011, 12:55 PM
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Replies: 10
Views: 806 Re: Don't want to use a "contract"
If you aren't worried about getting paid, having liability or finding your verbal agreement is a misunderstanding, then don't use a contract or memorandum.
To protect yourself without a...
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Forum: Offline Marketing
16th September 2011, 01:37 PM
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Replies: 27
Views: 1,879 |
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Forum: Offline Marketing
22nd July 2011, 09:35 PM
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Replies: 43
Views: 1,580 |
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Forum: Offline Marketing
1st July 2011, 01:21 PM
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Replies: 222
Views: 13,483 |
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Forum: Offline Marketing
29th June 2011, 05:48 AM
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Replies: 16
Views: 670 Re: #1 piece of advice for any marketer is...
At the end of the day people buy off people but more importantly people they like. I've been selling UK financial services for over 20 years and if a prospect likes you they will look for reasons to...
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Forum: Offline Marketing
28th June 2011, 04:18 PM
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Replies: 222
Views: 13,483 |
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Forum: Offline Marketing
25th June 2011, 11:42 PM
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Replies: 4
Views: 1,055 |
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Forum: Offline Marketing
19th June 2011, 03:23 PM
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Replies: 92
Views: 7,206 |
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Forum: Main Internet Marketing Discussion Forum
15th June 2011, 01:25 PM
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Replies: 25
Views: 1,302 |
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Forum: Offline Marketing
7th June 2011, 09:55 AM
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Replies: 65
Views: 4,519 Re: Web design for local businesses
Call them up,
Tell them you are a local business owner like them doing some quick fast research for your book on why local business owners are not using web pages as an integral part of there...
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Forum: Offline Marketing
23rd May 2011, 01:31 PM
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Replies: 32
Views: 1,791 |
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Forum: Offline Marketing
18th May 2011, 10:19 AM
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Replies: 18
Views: 890 Re: WSO "reviews"
Definitely some great points there mavericx that I can appreciate as a WSO seller and one who has purchased more WSOs than I know what to do with!
From what I've seen, WSOs generally fall into one...
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Forum: Offline Marketing
17th May 2011, 03:29 PM
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Replies: 56
Views: 2,305 |
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Forum: Offline Marketing
17th May 2011, 02:16 PM
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Replies: 43
Views: 1,137 |
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Forum: Offline Marketing
11th May 2011, 01:52 PM
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Replies: 9
Views: 689 Re: Pricing Questions
I offer $5,000 for my consulting services. I focus on ad re-writing, focus on backend customers, getting referrals, price adjustment, acquiring new customers, and online marketing. I try to cover as...
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